Webbiquity SMM

MARCH 31, 2020

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Audiense

JUNE 27, 2018

One of the most notable moments of the recently concluded Cannes Lions festival was the reaction of some brands against bad practices in influencer marketing, highlighting not only companies and influencers but also platforms that operate in that market. Audiense Influencers Report. Fast Company. Use case for B2B.

Analysis 96

Analysis Advertising Journal B2B 96

The Realtime Report

FEBRUARY 24, 2014

Facebook to pay $19 billion for WhatsApp – Facebook is acquiring mobile messaging service WhatsApp; the company will continue to operate separately, and co-founder Jan Koum will join Facebook’s board of directors (The Wall Street Journal). Any social media updates that we missed this week?

News 164

News Publishing LinkedIn Social Media 164

Social Media Strategies Summit

APRIL 22, 2019

It’s this trend that influenced the launch of Facebook Watch in 2017 and IGTV in 2018. After a year of scandal, trust in social media companies has never been lower. Employee Advocacy as the New Influencer. As we mentioned above, both consumers and brands are becoming increasingly wary of fake influencers and followers.

Trends 143

Trends Social Media Instagram Influencer 143

Mindjumpers

MARCH 8, 2011

According to the Wall Street Journal , Foursquare has partnered with American Express to offer discounts for shoppers who use Foursquare. Vice Chairman for AmEx told Wall Street Journal that they want to go where the customers are. Vice Chairman for AmEx told Wall Street Journal that they want to go where the customers are.

Foursquare 222

Foursquare Team Journal Mobile 222

Webbiquity SMM

DECEMBER 26, 2012

What do PR pros need to do differently to support online journalism? After advising PR professionals to take social media seriously due to its believability, efficiency and leverage, Jeff Bullas outlines eight major social media channels and contrasts their level of influence with the waning reach of old media. Give them credit.

Tips 202

Tips B2B Journal SEO 202

Dave Fleet

JULY 26, 2010

Employee Social Influence Marketing Guidelines. Should Your Company Have a Social Media Policy? Social Computing Journal. Employee Blogging Policies. Social Media Participation Policy. Communication (Blogging) Policy. Porter Novelli. Blogging & Social Media Policy. Social Media Guidelines. Robert Scoble. Blog Assessment.

Policies 419

Policies Resources Liveworld Social Media 419

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Social strategists must now be able to unearth appropriate influencers and connect with them; skills that are right out of the historic public relations toolbox.

Social Media 163

Social Media Skills UGC Sample 163

Proactive Report

NOVEMBER 21, 2022

You also need to know who the influencers are in each conversation or topic. You start by listening and gathering information about your brand/s, your company, and your competitors. Identify the influencers in each node. That’s requires gathering and analyzing data. These are the people who shape the narrative around your brand.

Social Media 64

Social Media Analysis Research Conversation 64

agora pulse

DECEMBER 26, 2016

.” Last week, I learned about Facebook’s “Creative Hub,” confirmed suspicions with a review of influencer marketing in 2016, and shook my groove thang to a disco-eque track by SlothBoogie. ” Recent roundups have listed resources on social media influencers, Instagram live video, and social media ROI.

Social Media 124

Social Media Curation Journal SEO 124

Waxing UnLyrical

DECEMBER 8, 2014

Why: Is your company embracing the power and influence of digital storytelling and brand journalism? In this guest post for Heather Whaling ‘s Prtini, Tyler Durbin shares some focus points that are as relevant at the end of the year as they were in the beginning. 7 Secrets of a Master Digital Storyteller.

Consultant 190

Consultant Journal Flickr Resources 190

Sprout Social

APRIL 11, 2017

Aside from getting mentioned by influencers , using hashtags is one of the easiest ways to grow your audience within Instagram. Branded hashtags are specific to your company. One benefit of branded hashtags is they can be tied back directly to your company. Then the company Regrams some of the best photos onto their own feed.

Hashtag 111

Hashtag Instagram Journal How To 111

Keyhole.co

SEPTEMBER 18, 2020

Generally, this includes user accounts in the following interest areas: Music Acting Fashion Government and politics Religion Journalism and media Sports Media Business. Helps You Network with Influencers. Influencer marketing is pegged to be the next big thing in marketing. Why It’s Important To Become Twitter Verified.

Twitter 97

Twitter Badge How To Authentication 97

Social Media Strategies Summit

FEBRUARY 24, 2021

The company signed up seven million new Facebook fans, 500,000 new Twitter followers, and 800,000 new Instagram followers in a year. Demonstrating this, software company Cloudera relies on social media listening to gauge audience sentiment. Influencers : Who are the most prominent accounts or authors talking about you?

Social Media 147

Social Media Strategy Sentiment Marketing 147

Webbiquity SMM

JULY 23, 2013

Virtually all businesses can benefit from providing their company and contact details to the local versions of Google, Bing and Yahoo!, If you’ve got a highly visual product, use Flickr and Pinterest; if you can make video part of the mix, set up a company channel on YouTube and Vimeo. Four Worthwhile Link Sources.

Directory 194

Directory Types SEO Engineering 194

Pixlee

MAY 3, 2021

According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.” The check mark verifies that a person actually works for the company that they have listed in their profile.

Social Media 98

Social Media UGC Reddit YouTube 98

Writtent Blog

JANUARY 15, 2024

You’re not only professional as a company, but you really showed a caring attitude towards my work. Attention to detail and meticulous work with every document make this company one of the students’ top choices. Most expert writers working at this company have graduated from top UK universities. Thank You!” – George R.

Price 52

Price Review Cost Company 52

Dave Fleet

JULY 20, 2010

On Sunday, the Wall Street Journal ran an interesting story on the growing interest of ad agencies in the social media space. That means that they will often have a shorter route to the top and, linked to the above point, may have greater influence with clients. Companies run a risk of a downward spiral with no end winner.

Social Media 379

Social Media Advertising Journal Campaign 379

Waxing UnLyrical

MAY 20, 2015

Thought leaders get quoted in the media , speak in public and influence other peoples’ thinking. Once you’ve established your presence online, identify the top influencers in your industry and start to rub elbows with them. Doesn’t sound half bad, right? Here are three tips for becoming a thought leader: 1. Target the “big guns”.

Tips 100

Tips Proposal Repository Influencer 100

Waxing UnLyrical

DECEMBER 7, 2016

This is especially useful for larger companies that require cross-functional input and approvals. We wrote a company fact sheet with investor information, milestones, and leadership credentials, which was distributed to 20 journalists who we knew would find the content appealing.

Press Release 100

Press Release Startup News Journal 100

Razor Social

NOVEMBER 13, 2018

Influencer outreach. Reaching out to influencers and building relationships with them is one of the most effective outbound marketing tactics. Well, it all starts with finding the right influencers, making a list, and then reaching out to them. Let’s say you want to find influencers who write about content marketing.

Marketing 96

Marketing Influencer Resources Sites 96

Social Media Strategies Summit

OCTOBER 30, 2019

But despite all of these reasons to move away from Facebook, there is no denying the influence the platform still holds. Posts spotlighted both the childhood cancer community and company initiatives in a way that made viewers want to keep watching. CBS believes that journalism is journalism, regardless of the platform it’s shared on.

Brands 108

Brands Facebook Journal Issues 108

Buffer Social

JULY 5, 2022

And while plenty of those subscriptions may be for companies and brands , there’s recently been a surge in the popularity of individual newsletters. Along with her journalism work, Hunter amassed a huge Twitter following by sharing her sharp commentary on the latest TV and film news and celebrity gossip.

Newsletter 80

Newsletter Film News Influencer 80

Social Media Strategies Summit

OCTOBER 3, 2019

The app’s parent company. To kick off the challenge, GUESS partnered with popular influencers including @ourfire (2.3M The Washington Post’s TikTok content is still appropriately funny and pleasant – while showing the real people behind the journalism. It was the first-ever campaign of its kind on TikTok.

Brands 114

Brands Meme Hashtag Campaign 114

Sprout Social

MARCH 13, 2017

There’s less outside influence on your decision. Imagine if brick and mortar companies displayed the average review of every product they sold in stores. Influencer or celebrity endorsements. For others like software companies, aim for positive feedback on sites like G2 Crowd. Customer testimonials.

Conversation 111

Conversation How To Review Influencer 111

Socialized

JANUARY 22, 2010

The blogosphere has been buzzing recently in response to a Wall Street Journal article declaring that e-mail is dead. Unfortunately, the Journal didn’t say e-mail was dead, but reported on Oct. E-mail is far from dead, particularly in large companies. But that doesn’t mean it’s right for every company. E-Mail Is Dead.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Convince & Convert

APRIL 21, 2016

Do you dream that your workweek mornings were filled with yoga, journalling, and eating farm fresh breakfasts? The findings cited in the video come from a survey the company issued with SoundView Research in February 2016 among 1,000 American women ages 25 to 54 who work full time. So, how can your brand “seize the cray?”

Campaign 60

Campaign Survey Authentication Organization 60

Waxing UnLyrical

MAY 3, 2012

And no one could have guessed that his influence would have reached us today through institutions like MTV , the American Music Awards , the Golden Globes and American Idol. Narciso has launched and worked with a variety of companies, including Vonage, the GreenBuilt Parade of Homes, Verizon and The Wall Street Journal Online.

Journal 165

Journal Flickr Influencer Training 165

Sprout Social

MAY 26, 2020

Who would have imagined, for example, that an innovative company like General Electric would face significant business issues and fail to adapt to changing markets? Being even more Facebook literate might include knowing how to schedule or boost posts, attract followers, create events and/or work with influencers.

Marketing 142

Marketing Class Skills Trends 142

The Way of the Web

AUGUST 19, 2010

Web Strategy Wikinomics Rankings ← Thoughts on UK magazine ABC figures… Making some real world changes… → Influence and Empire Avenue August 19th, 2010 · View Comments The quest to measure and monitor online influence is one that is enticing a lot of companies and individuals. Will it work?

Influencer 30

Influencer Social Networking Blogroll Embedding 30

Social Media Strategies Summit

APRIL 29, 2021

Conversations about your product, company, and industry through online listening. How do outside influences – such as a pandemic, economic conditions, and technological changes – change your customers’ wants and needs in relation to your product or service? that resonate the most. Plan and Develop Content.

Journal 147

Journal Campaign Content Marketing 147

Social Media Marketing

AUGUST 16, 2013

With its latest change in policy around links in press releases , Google is influencing public relations. The positive psychology around a like has been found to influence one''s peer set. Of Google, he says, "No other company has embedded itself this deeply into my life." The Web isn''t what it used to be.

Social Media 167

Social Media Flipboard Press Release Trends 167

Socialized

NOVEMBER 6, 2009

If you’re relying on Twitter as your social media hub, you’re limiting your potential for impact and influence. Major news outlets like CNN, the Wall Street Journal and the New York Times. The most influential people on Twitter are either already celebrities, create their own content, or both. Guy Kawasaki. Robert Scoble.

Movable Type 222

Movable Type Social Media Tumblr Twitter 222

Pixlee

JULY 27, 2020

Morphe Brushes showcases community posts from their top influencers and everyday customers on their social posts to create authentic connections with their audience. To enter, fans and influencers posted photos and videos talking about their experiences using Wish along with the contest hashtag. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

Buffer Social

FEBRUARY 21, 2023

I was fortunate to make some connections with venues that offered to host us for little to no charge (a coworking space that let us use the facility on nights they didn’t have other bookings, a tech company that opened their office to community events). I’m not saying that every business owner should use these exact strategies.

Brands 82

Brands Marketing Hosting Eventful 82

Convince & Convert

NOVEMBER 27, 2015

A photo posted by Ford Motor Company (@ford) on Oct 22, 2015 at 4:20pm PDT. A photo posted by Ford Motor Company (@ford) on Oct 7, 2015 at 8:08am PDT. A photo posted by Ford Motor Company (@ford) on Nov 13, 2015 at 1:06pm PST. Please, don’t like and drive. Go further responsibly. Please, don’t like and drive.

Campaign 60

Campaign Instagram Transportation Film 60

Proactive Report

APRIL 15, 2011

There was a full house at the The Kenneth Owler-Smith Symposium at the Annenberg School for Communication and Journalism at USC last night. Steve Rubel of Edelman spoke about how PR and journalism are changing and the need for companies and organizations to expand their view of media and media relations. consumers have a voice.

Platform 68

Platform Engagement Journal Curation 68