article thumbnail

How AI insights improve decision making

Sprout Social

These leaders also expect their companies to increase investment in AI for marketing in the next three years. For long-term success, companies may face challenges when implementing this technology due to a lack of understanding and organizational experience with AI.

Sentiment 108
article thumbnail

Hotels and Social Media Travel Tourism

Laurel Papworth

Just had a rather crappy experience with Discover Australia – they advertised “Free Internet -Exclusive&# for the hotel we wanted to stay in, then after we booked (we sent a confirmation email with a question on the internet) said “Oh it’s just a FREE 1/2 HOUR&#. features and functionality on the hotel website.

Hotels 85
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. 52% of consumers are more inclined to change brands if a company doesn’t offer personalized communication. Structurely AI Chatbot. Photo Credit: Structurely.

Examples 185
article thumbnail

Is Shazam the Future of Mobile Marketing

Convince & Convert

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. In fact, McDonald’s has tested iBeacon technology recently with a company called Piper.

Mobile 60
article thumbnail

Explore the World with these 4 iPhone Apps

Idaconcpts

Their new mobile app gives your smart phone access to all of that clout while on the go. It offers unique hotel values that are exclusive to Mobile users. Orbitz Flights, Hotels, Cars. Orbitz Flights, Hotels, Cars extends the large market share enjoyed by this titan of travel. AAA Trip Tik Mobile.

iPhone 134
article thumbnail

Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more. Gamification.

Content 253
article thumbnail

How to Create an Employee Engagement Social Media Strategy: Tips and Tools

Hootsuite

At the same time, it allows employees to showcase their company pride and industry expertise. When the food services and facilities management company Sodexo launched their employee engagement program, they started with the executive team and senior leaders. Share company swag. Get employees involved in product launches.