Hootsuite

SEPTEMBER 25, 2023

Start free 30-day trial Average engagement rates (September 2023) Below, you’ll find the latest average engagement rates ( per post ), broken down by industry and social network. Our team collects and anonymously compiles data from social accounts connected to Hootsuite. Where did this data come from? Try it free today.

Industry 125

Industry Engagement HootSuite Analytics 125

Hootsuite

OCTOBER 21, 2019

If some or all of your target market speaks a language other than English or resides in a non-English majority speaking country, they might be active on a non-English social network. In that spirit, here are some of the most popular social channels for non-English speakers. Its over 1.1 Source: WeChat. Sina Weibo.

Social Networking 79

Social Networking HootSuite Forums Microblogging 79

Hootsuite

OCTOBER 5, 2023

So how do you stay out of hot water and consistently stay engaged with your social media audience? One option is to create a compliance officer role at your company. But large companies may find that just leads to employee content stuck in an approval bottleneck for ages. What is Proofpoint for social media?

Social Media 98

Social Media HootSuite Insurance Policies 98

Hootsuite

OCTOBER 11, 2022

If people were talking about your brand on social networks, you’d want to know about it, right? Whether you’ve noticed or not, if you have any kind of social presence at all, your brand is likely receiving social mentions. Both kinds of social mentions can be either positive or negative (or even neutral).

HootSuite 145

HootSuite How To RSS Feed 145

Hootsuite

JANUARY 23, 2024

While many social networks saw business use decline in 2023, LinkedIn saw 5% business use growth. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. That’s because LinkedIn wants to encourage real connections between real people and companies.

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Hootsuite

DECEMBER 12, 2023

Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Hootsuite

DECEMBER 1, 2022

More than 59 million companies use LinkedIn Pages to connect with the platform’s 875 million members. LinkedIn is a very different beast from the other social platforms. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Hootsuite

APRIL 17, 2023

Reach vs. impressions on different social networks Not every platform defines them in exactly the same way. Let’s break down what reach and impressions mean on different social networks. LinkedIn also gives you some limited insights into who saw your posts, by metrics like company, location, and job title.

HootSuite 145

HootSuite Metrics Analytics Instagram 145

Hootsuite

OCTOBER 12, 2023

Tools like Hootsuite can help streamline your social listening efforts. Plus, track content from every social media platform all in one place. Tip : If you have some extra time to invest upfront, take our free course Social Listening with Hootsuite Streams to save more time in the long run.

Social Media 120

Social Media HootSuite How To Template 120

Hootsuite

JULY 5, 2023

A social media API is a piece of code that allows social media networks to integrate with third-party apps and tools — for example, social media management tools like Hootsuite. As such, social media APIs allow developers to create apps and services that extend the functionality of social media platforms.

API 89

API Social Media HootSuite Reddit 89

Hootsuite

APRIL 12, 2023

LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Here’s how.

Hashtag 123

Hashtag Analytics LinkedIn HootSuite 123

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication.

HootSuite 120

HootSuite URL Analytics FAQ 120

Hootsuite

JUNE 29, 2020

For example, there might be old profiles created before your company had a social strategy. Or maybe various departments within your company are using social media, but there’s no unified system or list of accounts. To properly audit social media accounts connected to your company, you’ll need to do a bit of legwork.

Template 145

Template Templates Social Media HootSuite 145

Saying It Social

FEBRUARY 26, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Why Hootsuite is BAD for Facebook Pages and is KILLING the Ability for Your Messages to go Viral 8.26.10 UPDATE The people spoke, and Hootsuite listened!! vs hootsuite is the ability to schedule posts. No good for you.

HootSuite 123

HootSuite Ping.fm Facebook StumbleUpon 123

Koka Sexton

JANUARY 19, 2017

I worked at the front desk of a software company. I had maneuvered my way over the years from the role of inside salesperson to being the head of social media at the world’s largest professional social network. LinkedIn was the most rewarding, challenging and career accelerating company I had ever been a part of.

HootSuite 40

HootSuite Social Networking LinkedIn Curation 40

Hootsuite

MARCH 15, 2023

Plus, we share some of the best (legitimate) LinkedIn automation tools to improve your efficiency on this business-first social network. Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. Cost: Hootsuite plans start at $99/month, with a 30-day free trial.

LinkedIn 97

LinkedIn Tools HootSuite Cost 97

Hootsuite

JUNE 29, 2021

When Stillhouse Spirits ran a Facebook campaign to increase brand awareness among outdoor enthusiasts, the company achieved a 17-point lift in ad recall. Meaningful Relationship Moments ) is one of the key benefits of social media for business. Hootsuite chairman and co-founder Ryan Holmes has more than 1.7 Humanize your brand.

Social Media 145

Social Media HootSuite Real Estate Sentiment 145

Hootsuite

NOVEMBER 28, 2022

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. Use the company accounts to share creative messaging created by employees.

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

FEBRUARY 24, 2021

Can social media really be a full-time job? Sometimes they run companies and only sort of understand the role social media can play for their business. Whether at an interview or on the job, social media marketers constantly have to prove they know their stuff. What is a social media manager and what do they do?

Questions 141

Questions Social Media HootSuite Marketing 141

Hootsuite

AUGUST 26, 2020

It also gives you the info you need to prove and improve your social media ROI. Learn where to find your company page ’s analytics and the best metrics to track. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers.

Analytics 145

Analytics LinkedIn HootSuite Marketing 145

Hootsuite

JULY 17, 2023

Hootsuite Surprise! Hootsuite is on the list. Most people don’t know that Hootsuite is actually a very useful online reputation monitoring tool for companies of all sizes. For beginners, there’s Hootsuite Streams , which tracks brand mentions, keywords and hashtags on multiple platforms, all in one place.

Reputation 71

Reputation Tools HootSuite Sentiment 71

Hootsuite

SEPTEMBER 7, 2021

What is social CRM? Social CRM stands for social customer relationship management. It involves connecting social media channels with your CRM system, giving all team members within the company a complete record of interactions with the customer or prospect. That means social connections can become real leads.

Social CRM 128

Social CRM Strategy HootSuite Microsoft 128

Social Media Strategies Summit

MAY 27, 2022

Like Buffer, social media scheduling is only one element of Hootsuite’s toolkit, but (in our view, at least) it’s the platform’s best and most popular feature. While Hootsuite is comparatively expensive, it does offer a free 30-day trial, so you can check out its features before committing. Priced from: $65 per month.

Team 223

Team Tools Social Media HootSuite 223

Hootsuite

JULY 19, 2023

View this post on Instagram A post shared by Kenenth Fan (@recruiterkenny) Social media recruiting tools give recruiters an extra leg-up on finding qualified candidates. Not only do they streamline the process, but they also allow companies to meet potential candidates where they already are: Scrolling through Instagram, pretending to work.

Social Media 75

Social Media Tools HootSuite Hashtag 75

Hootsuite

JUNE 15, 2023

People apply to companies, not jobs. Using social media for hiring — a.k.a. social recruiting — reaches more qualified candidates and builds your employer reputation. Scrollin’ social: 63% of active job hunters have applied to jobs they found on social media , including almost half (48%) of Gen Zers and Millennials.

HootSuite 93

HootSuite How To Hashtag Applications 93

Hootsuite

JANUARY 23, 2024

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. What is a meme on social media? A social media meme is “a joke or comment made for sharing on social networks. Save time managing your social media presence with Hootsuite.

Meme 88

Meme Social Media HootSuite Instagram 88

Hootsuite

MAY 21, 2020

Once you’re ready to start thinking about the bigger picture, check out our post on how to use social listening. 15 social media monitoring tools. You could do basic social monitoring manually—checking each social network individually for mentions, keywords, hashtags, and so on. trillion social posts in real time.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Hootsuite

APRIL 15, 2020

The first step in ensuring successful social media collaboration on a team is assigning roles. Each social network has a balanced amount of coverage. Alternatively, you can go through and list the most important social media tasks for your company. Social media campaigns and promotions. Sales inquiries.

Collaboration 134

Collaboration Team Social Media Tools 134

Hootsuite

APRIL 19, 2023

What is social media etiquette, and why does it matter? Social media etiquette is a set of conventions that dictate acceptable behavior for brands on social media platforms. These informal (often unspoken) rules outline how companies should present themselves, respond to feedback, and engage with their audience.

Social Media 145

Social Media HootSuite How To Reputation 145

Hootsuite

JANUARY 24, 2022

Hootsuite Analytics. Get real-time data about your key Twitter metrics using Hootsuite Analytics. Cloohawk is available in the Hootsuite App Directory. LeadSift is available in the Hootsuite App Directory. Twitter tools for social listening. Hootsuite Streams. Get the 101 on Hootsuite Streams here.

Directory 145

Directory Tools HootSuite Twitter 145

Hootsuite

SEPTEMBER 14, 2023

Monitoring The first step in social media intelligence is to monitor multiple social networking sites where your target audience is active. Social media listening tools like Hootsuite Streams are a great place to start when it comes to monitoring. Hootsuite does it all. Try it free today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

SEPTEMBER 3, 2020

As we enter the final stretch of this unforgettable year, it’s a good time to check in on the trends impacting the social media landscape. It also changed how we use social media. This blog post summarizes: Our 2020 social trends predictions that came to pass. What social networks are doing.

Trends 144

Trends Social Media HootSuite Embedding 144

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Sparkcentral by Hootsuite is the perfect solution for our messaging-first strategy.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Hootsuite

JANUARY 4, 2023

Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. — Hootsuite (@hootsuite) December 8, 2022. Social media marketing activities can include: Content planning and creation. This is the most visible component of social media marketing.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

FEBRUARY 2, 2022

You need a third-party tool (like Hootsuite) to schedule LinkedIn posts. But once you’ve connected LinkedIn to your Hootsuite account , it’s easy to schedule posts on a LinkedIn company page or profile with just a few clicks. The even better news is you can schedule LinkedIn posts using any Hootsuite plan.

LinkedIn 100

LinkedIn HootSuite How To Publishing 100

Saying It Social

APRIL 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

Social Networking 136

Social Networking Sites How To StumbleUpon 136