Company, Hitwise, Loyalty and Social Networking

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Loyalty

Social Networking

Studies Determining The Value of a Facebook Fan

Mindjumpers

AUGUST 17, 2011

Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. They have gathered some interesting cases where several companies have decided to examine and analyse the value of a Facebook fan. Propensity to recommend. Brand affinity. Brand affinity.

Hitwise

Hitwise Study Facebook Patterns

Will The Rise of the Photo Apps Kill the Written Word?

Convince & Convert

FEBRUARY 14, 2012

Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. She was recently elected to serve on the board of directors of WOMMA.

Hitwise

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Social Media Informer

Studies Determining The Value of a Facebook Fan

Will The Rise of the Photo Apps Kill the Written Word?

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