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10 Book Recommendations From Team Sprout

Sprout Social

About the Author: Jon Gertner is an editor and technology writer at Fast Company magazine. Previously, he worked as a science, business, and economics writer at New York Times Magazine. The Idea Factory” is his first book. Recommended by Dan, Software Engineer. Extreme Programming Explained” by Kent Beck.

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Social Pros 9 – Christopher S. Penn, WhatCounts

Convince & Convert

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Explain to the folks at home why your company is called Argyle Social.

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Social Pros 9 – Christopher S. Penn, WhatCounts

Convince & Convert

Penn , the Director of Inbound Marketing for enterprise email company WhatCounts. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Explain to the folks at home why your company is called Argyle Social.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

As my company builds out our first blog- there are great tips in here, thank you. But to me, a blog is similar to a magazine and most popular magazines have pictures. I think when you show your readers that you can do what you’re asking them to do – you can’t lose! Something to be said, there.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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Top 15 Rules For Business Writers

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I have written hundreds (probably thousands) of articles for newspapers and magazines over the years. Read industry related magazines, websites and blogs. Read magazines and subjects that you have no immediate interest in. magazine article. magazine article. I have been writing non-fiction since the late eighties.