Devumi

OCTOBER 15, 2014

Above all, don’t use useless content like the intern’s goof off video, or that one where you interview the CEO about his *yawn* goals for the company. Here are the steps: Choose a name for the group of people you’re targeting. Click “Save Targeting Group.”. YouTube logo from Wikimedia Commons. Wait…is that it?

Adwords 113

Adwords YouTube Campaign Google 113

Devumi

AUGUST 12, 2014

Twitter wanted to know the answers to these questions so they worked with a company called Datalogix who specialize in this sort of data gathering. They found a 12% rise in sales when users engaged with the promoted tweet against a control group who did not see it. Cash register from Wikimedia Commons. Sale by Paul.

Social Media 74

Social Media Wikimedia Hashtag Retail 74

Devumi

JANUARY 7, 2015

At that time, Pinerest promoted pins were made available to a select group of brands. Pinterest Promoted Pins are joined by the Pinstitute With all of the interest in (sigh) Pinterest Promoted Pins, the company has dedicated themselves to helping people better understand how to use them. Pinterest shark from Wikimedia Commons.

Wikimedia 60

Wikimedia Small Business Campaign Advertising 60

Convince & Convert

MAY 23, 2012

Would your organization’s content assets, social media networks and web/mobile properties all be aligned and grouped in a cohesive, self-supporting structure? Small and often remote, an archipelago is grouping of islands typically uninhabited or rarely visited. Does your company or client have content archipelagos adrift at sea?

Issues 119

Issues Content Wikimedia Tumblr 119

Writtent Blog

JULY 5, 2016

It won’t be possible for smaller companies to compete on broader topics (which are getting saturated anyhow), and so people will direct their focus towards narrower niches, personalised content, more targeted channels, where they’ll get lower volume but higher quality engagement. Adrian Cordiner is the director of Digital Rhinos and Prozely.

Trends 76

Trends Content Marketing Consultant 76