A Social Media Master Class
MARCH 8, 2012
The group is called, Invisible Children , and they have been working for nearly a decade to end Africa's longest-running armed conflict. The ultimate goal of the organization is to make Joseph Kony (head of the rebel group, The Lord's Resistance , and the world's worst war criminals) "famous." Because they're using both YouTube and Vimeo , they make it extremely easy for people to watch, share and discuss it. fast company. vimeo.