How to Use Facebook Groups for Your Brand

Ignite Social Media

While Facebook Groups have been known more commonly for personal use, new brand opportunities are arising on the platform which give businesses the ability to use groups as a more constructive tool. Group Opportunities. Are you currently part of any groups on Facebook?

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LinkedIn Confusion: Group or Company Page?

SocialFish

Does it link to the group you’ve been working so hard to build, or does it link to your organization’s company page? Let’s compare: NTEN group on LinkedIn. Group members can also show the logo on their profile, if you enable that setting.

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Carlsberg Group

Mindjumpers

Challenge: Despite being one of the leading breweries in the world, the Carlsberg Group had a globally fragmented social media presence. Solution: Together with Carlsberg Group Digital, Mindjumpers solved these challenges by creating a social media hub and global social media strategy that would strengthen brand activation at a global and local level.

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Why are more companies seeking group leadership coaching? Because it works!

Janet Fouts

Why Group Coaching Works. Group coaching can be quite rewarding for the company and team. This is especially true in companies where roles are siloed. Group dynamics can “un-stick” old habits and ways of thinking with the support of the team.

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How To Make The Best Use of LinkedIn Groups

Mindjumpers

One of the most efficient and subtle ways of marketing your brand on LinkedIn is to work with LinkedIn Groups. LinkedIn has two types of groups, which can be classified as External and Owned Groups. Starting a Group on LinkedIn is one of the best ways to do that.

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Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests. Group size: 999,929 members.

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4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group?

Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. As an example, I worked with a company whose highest volume of calls came in the form of customers needing their passwords reset.

Command Attention by Telling Your Company’s Story

Waxing UnLyrical

I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. Every company, every organization, every person, needs to do a better job telling their story. and make the company itself the character. The company itself?

An Overview of Bulletin Board Focus Groups

Idaconcpts

Bulletin boards focus groups (also known as BBFGs) are extended online discussions that take over 3 to 5 days, or more. BBFGs may have between 18 to 25 participants per group and develop in an asynchronous, threaded, self-paced fashion. . Methodology of Bulletin Board Focus Groups.

10 Great Posts about #LinkedIn Company Pages

Koka Sexton

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. We’ve already found that generating leads in Facebook is possible but that having a great page in LinkedIn could be a game-changer for your company.

BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups

SocialFish

IMPORTANT: I submitted a ticket to LinkedIn last week, because despite all my best efforts, I was unable to set an organization’s group settings to allow the Jobs tab. We’re continually developing product features to enhance your LinkedIn groups experience.

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How Do I Keep My Facebook Group Alive?

agora pulse

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. We’ll look at the three top stages of creating an active group. Setting up a group. Setting up your Facebook group.

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[MUST WATCH] The Connected Company

SocialFish

Here is a 30 minute video of Dave Gray talking about “the connected company”, a theme with which you will be very familiar from Humanize. Dave is founder of XPLANE, a visual thinking company, and a partner in the Dachis Group, a social business consultancy.

How to Create a LinkedIn Company Page Step by Step

agora pulse

If you are wondering how to create a LinkedIn Company Page, this step-by-step guide will help you get set up and ready to go so you can start building your company presence. You will need access to company assets, such as a logo and other graphics. Step 4: Describe Your Company.

Didit Acquires LVM Group

Bill Hartzer

Didit , a digital advertising and marketing company based in Mineola, New York, has acquired LVM Group, a Manhattan-based public relations firm.

When Service Design Meets the Connected Company

SocialFish

You know how I love anything by Dave Gray , author of the Connected Company. When service design meets the connected company from Dave Gray. Leap: Dave Gray Wants to Help You Connect with His New Book, The Connected Company. MUST WATCH] The Connected Company.

Can Publicly-Traded Social Media Companies Survive?

SocMed Sean

During my career , I have worked for a couple of big Fortune 500 telecom companies and the challenge was always working to balance the wants and needs of the customer with the wants and needs of the shareholders. Working for any publicly-traded is a unique experience.

How Fintech Companies Succeed at Twitter

Meltwater

In the past few years, a small group of small startups have disrupted the massive,… Read More >>>. The financial technology industry (fintech) is one of the most innovative and revolutionary business spaces.

5 Group Buying Sites to Stalk

Idaconcpts

Group buying sites are becoming a popular online destination for many shoppers. Groupon was one of the first websites to capitalize on the growing niche of online customers who want to receive group savings on purchases.

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Changes Coming To LinkedIn Company Pages

Small Business Mavericks

I got an e-mail from LinkedIn letting me know that they’ll be doing away with the Products & Services tab on Company Pages. I don’t know how many companies actually use that tab, but I’d guess that those who do probably aren’t getting a lot of results. People don’t view company pages for that purposes. The first suggestion, of course, is to use your Company Updates. Spend more time in groups.

Alternative: Facebook Groups App Gone – Sep 2017 – Australia

Laurel Papworth

Dear Students, just a quick note – the Facebook Groups app for Android and iPhone will be gone Sep 1st 2017. The alternative I’ve currently found is to bookmark the hidden groups newsfeed. fb://groups/gridtab. Thank you again for using the Facebook Groups app.

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. More than 1 billion people around the world use Groups. So how do you create a Facebook Group? Facebook Groups vs Facebook Pages. —

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Fandango Making Good Use of Group Buying

Idaconcpts

However, there’s another company that is making good use of the group buying industry. Keeping under the radar, Fandango has been dishing out deal after deal through group buying websites. Fandango: A Leader in Group Buying?

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How Do I Keep My Facebook Group Alive?

agora pulse

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. We’ll look at the three top stages of creating an active group. Setting up a group. Setting up your Facebook group.

Guerilla Community-Building Group Provides Insight to Modernizing Your Organization

SocialFish

I believe associations and other organizations, or even a group of erstwhile unaffiliated individuals can learn a lot about modern community building strategies and tactics from Office Heroes. The Fruit Guys : As you might expect, this company delivers fresh fruit to your home or office.

Omnicom Media Group Acquires Bruce Clay Australasia

Bill Hartzer

Omnicom Media Group has acquired Bruce Clay’s Australasia division. Bruce Clay Australasia’s 70 employees will join Omnicom Media Group’s Resolution global search network. Omnicom Media Group (OMG) is the media services division of Omnicom Group Inc.

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How to Build a Company Culture That Works

SocialFish

The analysis of the responses will guide the development of a very focused workshop agenda, where the group will work through a small number of key discussion topics. The post How to Build a Company Culture That Works appeared first on SocialFish.

Using LinkedIn Groups to Market your Business

Devumi

Quickly and easily creating LinkedIn Groups is something that anyone can do. LinkedIn has made it a priority to optimize their Groups ever since they created their platform as they knew one thing: Being social is what social media is all about!

“Digitally Mature” Companies Make More Money

The Realtime Report

How about this one: according to a new study by Capgemini Consulting and the MIT Center for Digital Business, companies that are “digitally mature” generate more revenue, are more profitable and achieve higher market valuations. What Makes a Company Digitally Mature?

New Report on Social Media Management From Altimeter– Reading it Will Save Your Company’s Money!

Mindjumpers

Tweet “Like a disease, social media proliferation will leave companies crippled — unless they develop a strategy to manage now. The report is named ‘A Strategy for Managing Social Media Proliferation’ and conducted by Jeremiah Owyang from Altimeter Group.

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The Conscious Company Global Leaders Forum

Janet Fouts

I spent a few days last week at the new 1440 Multiversity , attending the Conscious Company Global Leaders Forum. Created by Conscious Company Media , the event showcased a variety of businesses, including organizations like; Oxfam , Combat Flip Flops , L.A

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Podcasts and Facebook Groups Are the New Community Levers

Convince & Convert

Jason Keath is the Founder and CEO of Social Fresh , a company that provides social media training and tips year-round on their site, as well as the Social Fresh Conference twice each year. One of the ways Social Fresh connects its members is through Facebook Groups surrounding the conference.

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Guerilla Community-Building Group Provides Insight into Modernizing Your Organization

SocialFish

I believe associations and other organizations, or even a group of erstwhile unaffiliated individuals can learn a lot about modern community building strategies and tactics from Office Heroes. The Fruit Guys : As you might expect, this company delivers fresh fruit to your home or office.

Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. With the move towards private messaging, Facebook is refocusing their platform on Groups.

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Change or Die | Fast Company

Buzz Marketing for Technology

Find Groups. Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding. Great companies run SAP, not just great big companies. This group is.

Sharon Ryan, your newspaper group has a delivery problem

Socialmedia.biz

Sharon Ryan was named president and publisher of the Bay Area News Group two years ago. I t’s been years since I’ve taken to my blog (which I began 15 years ago this week) to complain about a company or brand.

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How Companies Are Dedicating Their Budgets to Social Media [Infographic]

Mindjumpers

While planning a budget for 2011, most of the companies dedicated a big share of the pie to social media. Survey by ECG group. Take a look at the infographic and if you are not there yet, now is the time : Similar Posts: Companies’ Use of Content Marketing Is On the Rise [infographic].

Indian Companies on Twitter – A Usage Study

The Marketing Blog

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. Iffort Consulting , a NCR based social media consulting firm has researched the Twitter usage by companies in India.

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Comparison of 100 Top Companies on Social Business and Corporate Culture

Convince & Convert

Whether it’s Charlene Li’s Open Leadership , The NOW Revolution from Amber Naslund and me, Humanize from Maddie Grant and Jamie Notter , Smart Business, Social Business from Michael Brito , or Olivier Blanchard’s Social Media ROI , there is a chorus postulating that people make your company social, not tools and technology. For each of the 100 Best Companies to Work For, I matched up their Social Business Index ranking (where applicable).

For Social Success: Think As A Media Company

Mindjumpers

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. Define a list of topics or themes that you can create conversations about based on your brands values, beliefs and target group.

“K” is King in Brand and Company Naming

Waxing UnLyrical

Having a great company and product name adds to market appeal and most likely has had a direct affect on the company’s million dollar sales record. “K” is King in Brand and Company Naming. Guest post by Donna Vincent Roa.

An Interview with Sean Geehan, CEO and Founder Geehan Group

Buzz Marketing for Technology

A B2C company like Starbucks, whose revenues are approximately $10 billion, has a huge number of customers, 70,000,000. Compare that to a $7 Billion B2B company like Celestica for example, which has only 100 customers. I met Sean at a recent ITSMA Marketing Leadership forum.

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