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Twitter for Business: Is It Time?

Webbiquity SMM

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228
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Change or Die | Fast Company

Buzz Marketing for Technology

); document.write( ); FastCompany.com | Where ideas and people meet. Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Find People. Find Groups.

Company 279
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Any Publicity is Good Publicity in Social Media, right?

Buzz Marketing for Technology

Rare is the day when you walk into a meeting and someone pulls out an old magazine and slams it on the desk fussing about an article written months ago. Now the same could be said about social media – any mention of your brand is good in social media but that’s not entirely correct! Let me explain ….

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Shedding Light on Black PR

Waxing UnLyrical

” I had no idea such a thing existed, but here is how Charlie Custer , who summarized it for Tech in Asia , explains it: “Black PR firms provide client companies with both post deletion services to help them escape negative news stories, and some also provide placement for soft ads and hit pieces attacking competitors.

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Grow Your Wiki

Buzz Marketing for Technology

better meetings. International Forum on Enterprise 2.0: International Forum on Enterprise 2.0 Social Enterprise: Interview with 7thFloor Magazine. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. advertising.

Wiki 223
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The Benefits of Offline Marketing

Kikolani

Print advertising is a common way to reach people through newspapers and magazines. The best part is that the research can be easy for most businesses – just walk into your local bookstore and peruse the newsstand for the newspapers and magazines that your target demographic would be most likely to purchase.

Marketing 154
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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer Social

Quality and quantity of the main content depends on how well the content meets the purpose of the page. Reputation includes what others say about your or your company/brand online. These are some of the sources considered: News articles Wikipedia articles Blog posts Magazine articles Forum discussions.