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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. Over the last year, we also had a few successes sharing our blog posts to Flipboard. Flipboard drove between 1,000 to 3,000 visits for each of the blog posts!

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This Week in Social Media – 7/24/2013

Social Media Marketing

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. These are those links.

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Facebook Is Looking Smarter Than Even

Twist Image

It took a mere six months for the company to turn that around by releasing a full native mobile app experience, that gave consumers a new way to look at Facebook. Building a portfolio company. Facebook could have bought a Flipboard -like company, but instead opted to build something on their own. media company.

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SXSW 2011: Strong on Networking; Less on Content

Dave Fleet

I went to some interesting sessions ( Gary Vaynerchuk was again a SXSW highlight, while Angela LoSasso ( disclosure: client ), Adam Lavelle and Siobhan Quinn did a great panel on real-time marketing) but avoided many others. No breakout companies this year. Tips: Don’t just hang out with people you already know.

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This Week in Social Media – 7/17/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. But what is content marketing ?

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How I Write

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The ideas for content come from the following areas: I still subscribe to a lot of email newsletters (old habits die hard) on topics as far-reaching as marketing, public relations, branded content, technology, art, music, fashion, innovation, etc. Everything from Wired and Fast Company to Monocle and The Economist. fast company.

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This Week in Social Media – 5/15/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. It''s official: Twitter is now a data company.