Convince & Convert

NOVEMBER 30, 2023

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. What types of special offers and product features are being discussed on social media? Awario: Position your brand better What engages your social media best?

Advertising 105

Advertising Social Media Strategy Tools 105

The Realtime Report

DECEMBER 31, 2013

The videos – featuring dogs getting into stinky, gross items (baby diapers, anyone?) Nails Magazine’s Pinterest Campaign Doubles Referrals From Social Sites : Nails Magazine saw the potential in Pinterest as a visual marketing tool and went about building their presence on the site in just the right way.

Campaign 168

Campaign Social Media Case Study Study 168

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Influencer 211

Influencer Engagement Fashion Retail 211

The Realtime Report

JANUARY 21, 2021

We know how we want our companies to work. To create transformative AI solutions, we need a holistic, synergistic, and simultaneously integrated flow of information,” explains Earley, who has helped companies across industries to manage data to enable digital transformations. Delivering on The Promise of. Artificial Intelligence. “We

Findability 116

Findability System Training Analytics 116

Sprout Social

NOVEMBER 28, 2022

Instagram stories are a powerful feature to use to engage with your audience. Getting your audience to interact with your Story can mean the difference between being featured at the top of your followers’ feed, or being pushed to the back of the line. Clothing company Rawson used this format to better understand customer preferences.

Instagram 125

Instagram Engagement Brands Avatar 125

The Social Media Incubator

MARCH 5, 2014

Flipboard has announced they have acquired Zite and will be working with their team, as well as CNN, to create an “unparalleled personal magazine” for all readers. CEOs of both companies released statements today. Flipboard acquires @Zite & partners with @CNN. Read CEO @mmccue 's letter on what lies ahead [link].

Flipboard 144

Flipboard News Mobile Issues 144

Firebelly

NOVEMBER 17, 2011

It’s the digital equivalent of ripping something from a magazine and posting it on your bedroom wall or bulletin board. It engages users with a behind-the-scenes look into the process behind a company or person. This feature allows brands to see what their customers are most interested in.

Conversation 229

Conversation Brands Fashion Loyalty 229

Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. Christina Garnett, strategist at social media management company, ICUC explains: “Anytime you have a conversation with someone, whether it’s online or in person, there needs to be a give and take. Ask for product commentary. Conduct polls. And it works!

Engagement 156

Engagement Social Media How To Hubspot 156

Likeable

JULY 1, 2020

population is Black, but only four Fortune 500 companies have Black CEOs , and Black folks only occupy 3.2 Throughout the past month, with the resurgence and increased allyship around the Black Lives Matter movement, companies have started to reevaluate their diversity and inclusion practices. percent of the U.S. Meena Harris.

Industry 134

Industry Marketing Insurance Yahoo 134

Waxing UnLyrical

FEBRUARY 5, 2014

Early that year, the company underwent a rebranding, complete with a package, website, and slogan that went far beyond what they had previously offered. A few months down the road, the company connected with Natural Pawz , a natural pet store owned by husband and wife team Biff Picone and Nadine Joli-Coeur. It has been great.

Startup 237

Startup Class Eventful Retail 237

Later

JUNE 21, 2021

With millions of company pages and individual members on the platform, the space is no longer just for recruitment purposes. With 57 million companies on the platform, LinkedIn has become one of the top social media channels to actually grow your business. . Are you making the most out of LinkedIn? .

Social Media Management 81

Social Media Management LinkedIn Tips Social Media 81

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart. and “This is great advice.”.

Class 100

Class LinkedIn Brands Microsoft 100

Buffer Social

FEBRUARY 21, 2023

I was fortunate to make some connections with venues that offered to host us for little to no charge (a coworking space that let us use the facility on nights they didn’t have other bookings, a tech company that opened their office to community events).

Brands 82

Brands Marketing Hosting Eventful 82

Buzz Marketing for Technology

JANUARY 4, 2011

Luke is the founder of The Innovation Games® Company and one of the most passionate people I have ever met when it comes to applying serious games to solve business problems. Why not play Buy a Feature ! Buy a Feature helps you get clarity on those “bells and whistles” that engineers typically THINK are cool but no one ever uses.

Marketing 229

Marketing Collaboration Buy Training 229

Twist Image

JUNE 17, 2011

Reading Fast Company magazine when it debuted in 1995 changed me forever. The speed, pace and writing of the articles was (and still is) unlike any other business magazine writing that came before it. What we learn from Fast Company Magazine is that businesses are moving fast and things are ever-changing.

Skills 105

Skills Energy Review Publishing 105

Techipedia: Tamar Weinberg

DECEMBER 18, 2012

And when you place a number like this in all of your advertisements, business materials, marketing materials, and promotional items it is going the extra mile – doing the leg-work of identifying your company and maintaining a consistent image in your market. So, ask yourself these questions: Do I know how each incoming lead found my company?

Conversation 149

Conversation Telecommunications ROI Advertising 149

Convince & Convert

NOVEMBER 21, 2013

Inspired by the power of storytelling has to cultivate engagement, the company has re-launched their corporate website, “ Coca-Cola Journey ,” as a highly visual, sharable digital magazine. The company also discovered something surprising – specific types of Coca-Cola news and information ranked among the top performing content.

Syndication 163

Syndication Curation Social Media News 163

Keyhole.co

JANUARY 18, 2024

For example, here’s what the “link in bio” looks like for FrameStores, a company that deals with picture frame materials. For instance, Pumpkin, a pet insurance company, makes good use of its link in bio without making its profile appear too crowded. Some magazines use them to drive traffic to their news stories. your website).

Instagram 52

Instagram How To Insurance Findability 52

Webbiquity SMM

MAY 3, 2011

Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. Paul Pioneer Press as well as the Features/Travel editor for the newspaper. Ambal is co-founder of ClickDocuments, based in Silicon Valley.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

Social Media 162

Social Media Flipboard Journal comScore 162

The Realtime Report

JUNE 1, 2020

The company focuses on selling life insurance, as well as a number of other essential products, to people working hard to protect their families. Additionally, for four years in a row, Inc Magazine. Entrepreneur Magazine also celebrated the company’s culture in both 2017 and 2018. How Symmetry Financial Group Works.

Groups 103

Groups Groups Insurance Review 103

Adam Sherk

JUNE 9, 2010

The Economist The Economist has multiple customized tabs for subscription, featured articles and a news quiz: Fox News Fox News offers a more visual and interactive experience through its “Fun Stuff” tab: Chicago Tribune Chicago Tribune uses a welcome tab to highlight sections and features from its main site: Yahoo!

News 181

News Sites Yahoo Facebook 181

Waxing UnLyrical

JUNE 6, 2016

This week, we feature seven such case studies from both sides of the pond. 3 Ways a B2B Software Company Improved Its Integrated Communications. With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success.

Case Study 100

Case Study Study Banking Campaign 100

Small Business Mavericks

SEPTEMBER 19, 2012

Some companies have gone the extra mile and made their QR codes look a little different. Among the companies that have gone this creative route with their QR codes are: Disney. Magic Hat Brewing Company. TIME Magazine. They scan it and go to your website where you have a display window featuring today’s specials.

Mobile 98

Mobile Exercises Retail Features 98

Buffer Social

SEPTEMBER 26, 2022

When thinking through which of these features to include in your bio, consider the following: What is your brand voice and tone? Some just outright state what they are like So It Goes magazine with no other information. Kola Goodies does this by mentioning publications they’ve been featured in like Forbes and Bon Appetit.

Instagram 74

Instagram Hashtag Sample Samples 74

Waxing UnLyrical

MAY 27, 2017

We don’t get the magazine, don’t really have a use for the various discounts, are very happy with GEICO so don’t plan on switching from there … So why are we dropping a hundred+ bucks on AAA?? This was a AAA-instigated rant, but really, it could have been any company that is not thoughtful about its communications.

Insurance 169

Insurance Banking Discount Policies 169

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? Apply today for a FREE subscription to CIO Magazine! Subscription Services » Reprints » Feature. How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices.

Company 122

Company How To Case Study Mobile 122

Pixlee

DECEMBER 3, 2019

This quick guide will help you evaluate which popular social platform, Youtube, Instagram, or TikTok, will work best for your cosmetics company. . Companies have less control over their brand narrative, but this can be a good thing if done right. This means companies have less control over their brand’s messaging.

YouTube 65

YouTube Instagram Brands Influencer 65

Pixlee

AUGUST 2, 2021

Using this platform, you can more subtly highlight the story of your company and brand mission from different perspectives and angles of discussion. Feature Real Customers. With a background in philosophy, she has been writing and interviewing for printed and online magazines on society and culture.

Brands 98

Brands UGC Authentication Influencer 98

Convince & Convert

MAY 30, 2013

Using the #coachfromabove hashtag, fans are asked to share photos of their Coach shoes on Instagram or Twitter for a chance to be featured in a gallery on the company’s website. Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine.

Apparel 133

Apparel Fashion UGC Campaign 133

Social Media Strategies Summit

JUNE 20, 2019

For example, if you talk about product features during one part of your live video, create a one minute cut of that section to embed on your website. If you are creating ads from your live video, you are in good company. That’s a pretty powerful reason to create longer-form content, but long videos don’t work on all platforms.

Video 140

Video Upcoming Instagram Metrics 140

SocialFish

MARCH 9, 2011

Taking the place of their magazine website, it houses archived and current issues, beefing up community content and helping with SEO. They partnered with a media company that owns another site in their niche, PlowSite.com. They publish the magazine together but manage their websites separately. “We But they didn’t do it alone.

Case Study 180

Case Study Study Communities Joomla 180

Pixlee

JULY 27, 2020

Feature posts for Evergreen Engagement. On Instagram, you can feature posts in your Featured Stories section. Elemental Labs saves their top-performing stories in their Featured Stories section. Pinned or featured posts will be the first pieces of content fans see. Once you publish, it’s time for optimization.

Engagement 56

Engagement Social Media Brands UGC 56

Sprout Social

SEPTEMBER 21, 2020

One of these experiences in particular has received a lot of love and attention from users and media alike: a photo collection titled #BlackJoyMatters , which features the work of Black photographers and artists. First, a simple call to action: Create, capture and share your interpretation of Black Joy on social using #BlackJoyMatters.

Issues 135

Issues Survey Campaign Authentication 135

Hootsuite

MARCH 11, 2020

For example, in the Discover section Snapchatters can see content made by brands using Snapchat for marketing, like Cosmopolitan magazine and MTV. Many of the features you’ll use are about being lighthearted, creative, and even a little cheeky. You can find more details on these new features in the marketing tips section below.).

Marketing 145

Marketing URL Features Platform 145

Twist Image

APRIL 26, 2013

Most recently, he is featured in the latest edition of Fast Company magazine (the print edition) and I recently published a podcast conversation with him (you can listen to it here: SPOS #353 - Contagious Marketing With Jonah Berger ). fast company. contagious. jonah berger. marketing professor. wharton school.

Google 81

Google Publishing Conversation Company 81

Idaconcpts

MAY 4, 2011

The site was down for most of the day, leaving people unable to either search it or use it, and very few of the site’s visitors enjoyed the interface and feature changes which came along with the update. However, this went against what many people felt was the point of Digg: allowing anyone to potentially make the front page of the site.

Reddit 157

Reddit Digg Aggregator Journal 157