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Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

A couple of weeks ago I received a worried call from a friend working in PR for a large company. Her opening question went something like: “What the heck are Community Pages on Facebook, and why is there one for my company?&#. In theory these pages should be a good thing for companies. Community Pages 101.

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Interview With a Small Business Owner Crushed by Google

Bill Hartzer

For those who don’t understand why companies have trademarks on their brands or what it is. A simple definition would be: It’s a symbol, word, or words that are legally registered with the USPTO (USA) or established by use as representing a company or product. I guess I was a quality enough business for Google to take my money for ads.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Companies must also uphold privacy laws. Wikipedia has a good explanation of it ( [link] ). I had experience in defending our company's trademark when someone used it for a vanity URL and it was pretty effortless. Ive founded 5 companies, and spent 15 years running digital marketing agencies. The Lawyers R Coming.

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Book Review: Optimize

Webbiquity SMM

It’s also crucial to optimize content produced by customer service (FAQ’s, common how-to guides), HR, and subject matter experts in field consulting, engineering and sales for search. ” • Content isn’t just the job of marketing and PR. . ” • Content isn’t just the job of marketing and PR.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? TA : Each of our companies is a “smart agent&# in some way.

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Social Pros 18 – Ike Pigott, Alabama Power

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : I want to start off the show by thanking our kind sponsors, Eric’s company Argyle Social, data driven social media management.

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21 Quick Tips for an Effective Inbound Marketing Strategy [Infographic]

Your Escape From 9 to 5

Inbound marketing earns the attention of customers, makes the company easy to be found, and draws customers to the website by producing interesting content” – according to Wikipedia. “Inbound marketing refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospects’ attention.