Convince & Convert

FEBRUARY 11, 2010

Is that due to the natural progression of success (all big companies are eventually vilified) or a fundamental shift in Apple's brand promise as ultra hip and very convenient? Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine. It doesn’t matter what industry you’re in.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Bare Feet Studios

MAY 27, 2009

If a big company did this – like Walmart did with its fake videoblogger/RV across America tour a few years back – they would (and did!) We can move business ethics forward, support the companies and the bloggers and the audience. Companies pay essentially to be vetted and have contact with bloggers, who opt-in as reviewers.

Tourism 40

Tourism Blogger Upcoming Review 40

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it. Facebook fan pages are email newsletters 2.0

Social Media 134

Social Media Consultant Video Strategy 134

Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. I feel that PR companies can be a huge education resource to their clients. And pretty soon they won't be saying “Geez, I wish I could follow more companies on Facebook.&# What do you think?

Questions 160

Questions Social Media Consultant Education 160

Convince & Convert

SEPTEMBER 21, 2010

I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!) I think that is more powerful than targeting by city, state or region.

Social Media 155

Social Media Radian6 Strategy SM2 155

ProBlogger

NOVEMBER 15, 2011

Do not claim to be an objective third-party when you are not: You also should explain your relationship with a company when you are talking about them. For example, “Company B, whom I work for, is about to roll out product X.”. But, nonetheless, here is the FTC’s FAQ on the topic.

Blogger 52

Blogger Creative Commons Privacy Flickr 52

Buzz Marketing for Technology

JUNE 27, 2008

Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers. The quote at right is what one executive told me when I suggested his company make such an investment.

Organization 113

Organization Repository Module Template 113

Convince & Convert

AUGUST 4, 2010

Ultimately, this will make for stronger companies. 4 Steps to Drive Sales with a Social FAQ [link] Chuck Reynolds Interesting you post this as we have a small Arizona business owner Yelp disaster on our hands. Listening to your customers and understanding their needs can really develop your company in the end.

Social Media 130

Social Media Strategy Comments Course 130

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Too little , and the writer won’t understand how cool and unique your company really is.

Press Release 200

Press Release scribd Vimeo How To 200

Convince & Convert

SEPTEMBER 21, 2010

Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Using Flickr’s advanced search, you can browse photos that are specifically made available under a Creative Commons license , allowing you to use them with attribution in blog posts, etc. Disclaimer: I tweet and blog for the company.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

ProBlogger

FEBRUARY 24, 2014

Image by flickr user adwriter. Don’t skimp on shipping policies, product details, contact info, technical specs, product FAQs – anything you can think of that a customer might need to know. Rosie Scott is a content strategist at a digital marketing company. But there’s a difference between “Hey mom! So get going, and have fun!

Products 41

Products Blogger Buy Hotels 41

Buzz Marketing for Technology

JUNE 27, 2008

Get a Flickr account for photo sharing. Comment by web design company on June 16, 2008 @ 9:49 am. I went there and looked up “claim&# in the FAQ, but couldn’t find an intro how-to — only troubleshooting responses to errors. I work with: A Flickr Project for Everybody. Mallory @mallydally. Zoho Show 2.0

Social Media 280

Social Media Brands RSS Technorati 280

Techipedia: Tamar Weinberg

APRIL 28, 2010

But let’s just say that the main admin of a big brand’s page or other type of page leaves the company on bad terms and defaces or even removes the Facebook Page. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore. Whose fault was it? I can’t!

Facebook 277

Facebook Issues MySpace Privacy 277

Techipedia: Tamar Weinberg

JULY 30, 2010

Infraction #1 : Digg’s FAQ (Submitting Section, Question #3) says that duplicate submissions are bannable violations. Reply Tamar Weinberg November 8, 2007 at 2:15 pm Bakez: then I guess this is a timely post given yesterday’s rumor that Digg is going for $300 million to a company in NYC.

Digg 100

Digg Reddit StumbleUpon URL 100