Bill Hartzer

FEBRUARY 24, 2011

TouchStorm , a leader in online editorial video, has a job opening for a search engine marketer, someone who knows both search engine optimization and search engine marketing (PPC). Here is the job description, as recently forwarded to me: Search Engine Marketer (SEO, SEM), TouchStorm.

Engineering 106

Engineering Marketing Paid Search Adwords 106

SocMed Sean

MAY 8, 2019

Not so fast… Organic Content Is The Gift That Keeps On Giving In modern digital campaigns, the best way to get that traffic is with a high-ranking position in search engines result pages (SERPs). Recent studies conclude that natural search results (SEO) have 75% search volume while pay-per-click (PPC) receives the remaining 25%.

SEO 239

SEO Strategy Tips Marketing 239

Kikolani

MAY 17, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Search Engines / SEO. Here are 16 secret – until now – Google Analytics advanced segments that could make you insights rich, too. Is Google Author Rank Coming? The Resources Mashup.

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Mashup Resources Google Domain Name 134

Firebelly

SEPTEMBER 3, 2010

Here are 5 articles to help you understand social searchs relevancy to your business. Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. Referral traffic is quickly migrating away from traditional search to social networks, and in some cases, at alarming rates.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Kikolani

JUNE 27, 2013

This is Youtility , and, quite simply, companies that practice it are followed, subscribed to, bookmarked, and kept on the home screen of mobile devices. Companies that don’t… aren’t. Instead of marketing that’s needed by companies, Youtility is marketing that’s wanted by customers. Google Trends.

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Tools Patterns Adwords Advertising 141

Bill Hartzer

MARCH 5, 2013

Ideally we’re looking for someone who is Google AdWords certified. – 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e. Google Analytics, WebTrends, Omniture). Google AdWords Editor, Microsoft Bing Ads Editor, Yahoo! Search Marketing Desktop).

Adwords 126

Adwords Real Estate Microsoft Yahoo 126

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. Furthermore, half of all Google+ users are under 25 years old.

Social Media 245

Social Media B2B Marketing SEO 245

Small Business Mavericks

JUNE 2, 2014

Panda 4.0 – Google’s latest algorithm change publicized this week – isn’t a “sweeping overhaul” but merely another change Google is making in their continued quest to rid the web of spammy content and sites. What happened to eBay is no surprise, and they aren’t alone.

Adwords 93

Adwords Paid Search Small Business Google 93

Firebelly

DECEMBER 17, 2009

Digitalia | Indianapolis Social Media Marketing « Social Search Statistics from SES Chicago | Main | Firebellys Top 9 Blog Posts of 2009 » December 17, 2009 5 Ways to Fan the Viral Flame In the Igniting Viral Campaigns session at SES Chicago last week, Tessa Wegert, Interactive Media Strategist at Enlighten; Greg Finn, Director of Internet (..)

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Paid Search SMS Syndication YouTube 145

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Convince & Convert

MARCH 7, 2016

Search marketing done right lands your site the first listing on Google or Bing results, but the consequences of search done wrong are much, much worse: In January 2016, the founder of a search agency in Texas was sentenced to 37 months in federal prison for his shady practices. The search industry changes quickly.

Marketing 60

Marketing Mobile How To SEO 60

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. This represents a six percent increase over the 2008 study.

Social Media 165

Social Media Twitter Paid Search Study 165

Danny WhatMough

AUGUST 12, 2013

Seen in this light, it’s perhaps understandable that he sees PR as “…a form of SEO; whether the PR industry understands this or not” Seen in this light, his argument that Google is out to kill PR is perhaps true. PRs have used an array of tactics to achieve this of which the media and organic/paid search are one.

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Press Release SEO Paid Search Reputation 85

Twist Image

AUGUST 1, 2014

Think about it this way: in one hour, how many people go to Google (or any other search engine) to look for you, your competitor or they''re searching for a brand to help them, and it''s your business that does provide this solution? These searches are leads. organic search. paid search.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Firebelly

AUGUST 3, 2010

This situation serves as a fantastic call to action for companies who have yet to develop a social media disaster plan. Given the topic, I'm left to wonder if any response would have doused the fire? Posted by: JamesBurnes | August 04, 2010 at 11:43 AM James thank you so much for your comment.

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Facebook Paid Search SMS Syndication 216

Firebelly

JANUARY 7, 2010

Digitalia | Indianapolis Social Media Marketing « Firebellys Top 9 Blog Posts of 2009 | Main | We Interrupt This Lifecast: Syndication Overload (Part 1) » January 07, 2010 Social Search: Tempur-Pedic "Ask Me" Commercial People trust their friends more than Googles algorithm. I thought this approach was ingenious.

Syndication 124

Syndication Paid Search SMS Social Bookmarking 124

Oktopost

APRIL 22, 2019

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Facebook Vs. Google.

Software 101

Software Marketing Analytics B2B 101

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right. Firebelly Vice President Chantelle Flannery will also be at the conference signing copies of her book Corporate Blogging for Dummies.

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Paid Search Reputation SMS Conference 135

Firebelly

JULY 22, 2010

In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post. Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week. Heres how to customize and use Buzz--or opt out of its inbox-cluttering updates completely.

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Feed Reader Marketing Paid Search Startup 100

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

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Social Media Paid Search URL SMS 100

Twist Image

JANUARY 21, 2014

That doesn''t diminish big data''s ever-growing importance or its pending dominance, but it does take a lot of the steam out of the shiny bright object syndrome engines that we''re all faced with these days. Don''t kid yourself, this is one of the main reasons that Google ''s market cap is currently riding in the $385 billion range.

Data 95

Data Analytics Advertising Engineering 95

Firebelly

MAY 27, 2010

  Specialized computer programs can track everything being said about a company through websites like Twitter and Facebook. Many companies are hiring people specifically to track these comments and respond appropriately.It When companies actually put the effort in to interacting with their audience, definitely.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

OCTOBER 21, 2009

Does social media marketing fit your company's approach to business? Use google, google alerts, and other tools like this. So social media marketing may be right for your company. Here's the highlights. Do you have a responsive way about you? Are you committed to deep and sustained marketing efforts? Or maybe not.

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Social Media Marketing Paid Search SMS 100

Firebelly

JANUARY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: Lost Generation | Main | 5 Social Marketing Stories You Need To Read » January 27, 2010 Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Many companies now include a Facebook or Twitter URL in their television commercials.

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URL Paid Search SMS Syndication 103

Bill Hartzer

SEPTEMBER 30, 2009

Search Marketing, their Paid Search (their Pay Per Click). Take a look at the search results for “mobile home&#. Search, why are you showing the T mobile website, a cellular phone company, in the search results for “mobile home&# ? Post on Google Buzz. Well, apparently Yahoo!

Yahoo 105

Yahoo comScore Technorati Paid Search 105

Firebelly

FEBRUARY 26, 2010

The 10 Social Media Metrics Your Company Should Monitor By Nick ONeill While companies are starting to adopt Social Media for online marketing campaigns, and even letting employees participate, the question of ROI (Return on Investment) arises, along with doubts about what metrics to measure. But now what?

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Feed Reader Marketing Paid Search Metrics 100

Firebelly

MARCH 11, 2010

An out of theclassroom experience to learn about their thoughts and goals that varied fromrunning their own record labels, music studios, and production companies tobeing a rapper, a performer, or a video game designer. As a rewardfor Duncan, he got to learn about today’s students in a new light.

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Conversation Paid Search SMS Class 100

Firebelly

OCTOBER 27, 2009

I'm sure there are lots of self-centered companies and people (read: ad agency execs who are usually skin deep and certain executives from psuedo digital marketing firms) that think everyone is constantly watching their twitter feed and so should immediately know what they're talking about.

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Paid Search SMS Syndication Social Bookmarking 100

Firebelly

JANUARY 15, 2010

Social Media vs. SEO By Erik Qualman SEO is still a vital part of any product/companies health (especially in the here and now), but as we look down the road, the simple fact is that I trust more what my friends and peers think than an algorithm.

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Social Media Feed Reader Paid Search SMS 100

Firebelly

FEBRUARY 17, 2010

Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Im assuming the first time I saw the spot, it got cut off. Make it easy for them to do so by providing the URL!

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YouTube Campaign URL Paid Search 129

Bill Hartzer

DECEMBER 4, 2009

Considering the fact that there are so many contests available today (like the unusual contest for blowing water out from a teapot ), it does not come as a surprise to find out there is a contest to see who is the biggest geek in the world of search engine marketing. and claim the title of Biggest Search Geek.

Engineering 112

Engineering Hotels Skills Technorati 112

Firebelly

JUNE 11, 2010

Its important to be careful with whom you allow admin privileges on your companys Facebook page. Nonprofits (and businesses) have been requesting this functionality for years. Firebelly Memo: There are pros and cons to this new functionality.

Social Media 100

Social Media News Paid Search Microblogging 100

The Way of the Web

FEBRUARY 15, 2011

Obviously there have already been a number of examples, such as Eurostar , but technology companies are no better. The bottom of the second page reveals that JC Penney has terminated its search engine consulting, SearchDex. . 'Silence is spoken here' by Mr Kris on Flickr (CC Licence).

News 37

News Company Comparison Consultant 37

ProBlogger

APRIL 10, 2017

Status code 400 and 500 errors can derail your web traffic, and cause Google Panda penalties. Sitemaps that contain bad URLs are called “dirty sitemaps”, and they can lead to the engines losing trust in those sitemaps,” according to Search Engine Watch. For example, providing URLs that 404, 302, 500, etc.”. “For

URL 50

URL Class SEO Engineering 50

Firebelly

OCTOBER 22, 2009

Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 But some companies have used video in such a great brandingmethod that others have copied. And Youtube dominates the pack (as if that’s a surprise to anyone…).Comscore million unique streamers and1.1

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comScore Video Apple iPhone 100