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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites.

Mobile 140
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67% of Consumers Are More Likely To Purchase From Mobile-Friendly Sites

The Realtime Report

Nearly three-quarters (72%) of consumers think it’s important for brands to have a mobile-friendly site, according to a recent study by Google. Despite this clear expectation by consumers, nearly all of those surveyed (96%) have come across a site that wasn’t mobile-friendly, AdWeek reports. What happens when they do?

Mobile 186
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Online & mobile disaster relief efforts for Japan

SocialFish

There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. See also Google Crisis Response. More analysis and info from Beth Harte here ). I do now!).

Mobile 177
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Social Networking Stats: Twitter’s US Mobile Ad Revenues Top Facebook’s, #RLTM Scoreboard

The Realtime Report

Google Plus: 170 million “people who have upgraded” via Google. via Search Engine Land. Twitter’s US Mobile Ad Revenues Top Facebook’s — But Facebook Will Win Next Year. Twitter’s mobile advertising revenues in the US will total $129.7 LinkedIn: 174 million members.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

According to recent statistics, 57% of companies in the U.S. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power. Use their work desktop PC to search for more information about a product on Google. Use their smartwatch to make a payment via Google Pay.

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Behr Paint Now Offering SEO and Search Engine Marketing Services

Bill Hartzer

But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. Local businesses can now get their paint and their search engine optimization and search engine marketing services from the same company.

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Avoid These Mobile Marketing Mistakes At All Costs

The Realtime Report

Avoid These Mobile Marketing Mistakes At All Costs. That’s why companies of all sizes hire sales people, and pay large commissions for sales. Next, it was a matter of having a good website and gaming the search engines. But everyone moved on to smartphones and mobile experiences. Disregarding Mobile Limitations.

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