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How Internal Storytelling Impacts Company Culture

Convince & Convert

Before companies focus on customers and external marketing, they need to focus on employees, values, and internal stories—all the things that make up a strong internal culture. Many Companies Don’t. Recently, I caught up with a wonderful colleague I knew years ago at a once very prominent, high-tech company in Silicon Valley.

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Why Would I Buy 1000 Twitter Followers?

Devumi

Social media is about engaging your fans, interacting with them, talking to them, not collecting them like a 12 year old at the local baseball card store. There are two main methods that companies use to give you the followers that you buy: Managed accounts. 1000 dollar note from Wikimedia Commons. Follow first.

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Use Twitter Selfies as part of Your Social Content Curation

Devumi

The Twitter selfie craze can be harnessed for a powerful social media marketing campaign that truly engages your followers. Use exclusive contests, photo customization offers , and name mentions on your company account to motivate people to want to post selfies to your account. Space selfie from Commons Wikimedia.

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Social Media APIs Explained (In Simple Terms)

Hootsuite

Open APIs Source: Camwilliams96 , CC BY-SA 4.0 , via Wikimedia Commons Open APIs are publicly available interfaces. They provide access to backend data for developers who either work for the company or have been contracted by the company. 1 Social Media Tool Create. Free 30-Day Trial What is a social media API?

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How to Reach 100,000 New Twitter Followers

Devumi

How do you reach those magical 100,00 new Twitter followers and have the maximum number of relevant and engaged followers, rather than uninterested people or bot accounts that don’t pay attention? A company that sells tampons will never reach 100,000 new Twitter followers by always following men! Flock of birds from Wikimedia Commons.

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Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores

Devumi

Twitter wanted to know the answers to these questions so they worked with a company called Datalogix who specialize in this sort of data gathering. They found a 12% rise in sales when users engaged with the promoted tweet against a control group who did not see it. Cash register from Wikimedia Commons. Sale by Paul.

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25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

It won’t be possible for smaller companies to compete on broader topics (which are getting saturated anyhow), and so people will direct their focus towards narrower niches, personalised content, more targeted channels, where they’ll get lower volume but higher quality engagement. Back to top. Andrew Davis. Guy Kawasaki.

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