Mindjumpers

DECEMBER 28, 2010

We will of course keep looking for these best practices, as well as be giving our best advice on how to manage different social media platforms, as these offer great possibilities to involve and engage with users. Here is what you can learn from the company to achieve a more engaging and growing community. Read Full Post ».

Social Media 218

Social Media Fashion Technorati Campaign 218

Mindjumpers

DECEMBER 27, 2010

Besides the income of the sold cards, this campaign brings a fresh and updated approach to the Swedish Postal Service by focusing on co-creation and engagement. They adapt their service to people’s needs, which is something traditional media companies more or less have to do. Use Social Media To Adapt To Your Tribe’s Needs.

Technorati 176

Technorati Engagement Campaign Social Media 176

Laurel Papworth

MAY 23, 2010

on mistakes companies make when using Twitter for business. Opening a Twitter account to promote something on the day of the event is not giving enough time for building engagement before entering campaign mode. Tip: If you are going to put your company on Twitter, think of it as a strategy not a campaign. Plan ahead.

Diagrams 85

Diagrams Company Twitter Telecommunications 85

Mindjumpers

DECEMBER 14, 2010

Etsy is a community as well as a company, and their mission is to enable people to make a living making things and connect producers with buyers. Through the web, they therefore connect people from all over the world and make them engage in dialogue with each other, if they have any questions, for example. What is Etsy?

Social Media 220

Social Media Applications Technorati Social Networking 220

Mindjumpers

OCTOBER 27, 2010

Toyota’s Sponsafier campaign has got 4 nominees because of it’s social media success; the campaign engaged thousands of people. It’s co-creation and community engagement as it’s best. Companies Embrace Social Media. Stay tuned to our blog to get updated on The Bees Awards.

Social Media 193

Social Media SMS Social CRM Technorati 193

Mindjumpers

JANUARY 3, 2011

At least, according to the 2010 edition of the ‘Consumer New Media Study’ by Cone, a Boston-based Omnicom Group company that specializes in brand trust. The study determined that consumers use a mixture of digital and new media to interact with brands and companies. So: now you know how to get the brand engagement.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Webbiquity SMM

AUGUST 9, 2010

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Share this on Technorati. Influence: a.k.a.

SM2 187

SM2 Alterian Vocus Social Media 187

Bill Hartzer

MAY 26, 2010

This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products. Radian 6 – This application allows you to engage with your customers via social media.

Cymfony 152

Cymfony Social Media Tools SM2 152

Proactive Report

MARCH 13, 2012

Some conflicting numbers showed up this week about blogs: The State of the Blogosphere from Technorati claims 70% of businesses are blogging. of mid market tech companies have an active blog. The number of INC 500 companies blogging is down to 37%. Facebook nad LinkedIn now lead the way in these fast-growing companies.

Questions 79

Questions Blogosphere Technorati Analysis 79

Mindjumpers

NOVEMBER 3, 2010

It’s basically a relatively long look at the phenomenon of word-of-mouth, what it is, why people engage in it, when it becomes marketing and how it can benefit your business. Engaging in brand- and product-related discussions. Word-of-mouth marketing does not only involve products, brands and companies.

Social Media 216

Social Media Marketing Influencer Technorati 216

Webbiquity SMM

NOVEMBER 23, 2010

Early in my career I worked for a company that produced digital prepress equipment for printing companies, and we had a huge poster in the office that read: “Freedom of the press belongs to those who own one.&#. Share this on Technorati. Social media is a meritocracy (mostly). Real people. Share this on FriendFeed.

Social Media 192

Social Media Committee Press Release Posterous 192

Freelance Social Media

JANUARY 21, 2010

Companies are getting used to posting the “Follow us on Twitter&# buttons on their sites but perhaps they should be also be including a short list of hashtags that they encourage their users to use when discussing them. They can promote these through their website, blog and of course in their tweets.

Hashtag 153

Hashtag Social Media Twitter Foursquare 153

Webbiquity SMM

DECEMBER 16, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li” Evans has provided the definitive handbook for social media marketers. Share this on Technorati. Despite it’s ambitious title, The Perfection of Marketing is a surprisingly accessible and fast-paced read.

Social Media 188

Social Media Marketing Handbook Engineering 188

Idaconcpts

MARCH 16, 2011

However, there’s another company that is making good use of the group buying industry. Formed in 2000, the young company has been able to provide a great way to purchase movie tickets through the Internet. Share this on Technorati. Groupon usually splits the revenue with partners, but declined to disclose its share.

Buy 114

Buy Groups Groups Film 114

Buzz Marketing for Technology

SEPTEMBER 15, 2010

PR should be trying to help us OWN as much digital media land as we can – that specifically relate to the conversations that are important for your company to be a part of. Share this on Technorati. Engage with this article! Stumble upon something good? Share it on StumbleUpon. Share this on Reddit. Share this on FriendFeed.

Conversation 232

Conversation Newsvine Ping.fm Plaxo 232

Webbiquity SMM

FEBRUARY 16, 2011

43% of employees at the largest companies in the US use LinkedIn for professional reasons, compared to 11% on Facebook. Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn. New LinkedIn Features.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This saves time, effort and money in the long run, but it’s a step too many companies skip over. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. Share this on Technorati. This blog post has recently been updated. Post this on Diigo. Post on Google Buzz.

Platform 104

Platform Sentiment Press Release Technorati 104

Webbiquity SMM

DECEMBER 21, 2010

Smart companies are providing social media support options and actively monitoring social media networks for brand and product name mentions. Using social media channels for customer support can both improve a company’s image—by demonstrating, publicly, responsiveness to customer issues—and reduce customer support costs.

Social Media 191

Social Media Research ROI Technorati 191

Bill Hartzer

JULY 24, 2010

What’s the best way for B2B companies who market to small businesses to drive word of mouth? Your customers are probably using social media, advised Jantsch – so friend them, follow them, and engage with them. – Engage with unhappy customers. Share this on Technorati. By Erika Penzer Kerekes. – Add value.

B2B 102

B2B Marketing Small Business Technorati 102

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. Share this on Technorati. Tweet This!

SM2 202

SM2 Vocus Alterian Radian6 202

Convince & Convert

JULY 9, 2013

If you are looking for bloggers specifically, Google Blog Search and Technorati can also be valuable resources. The simplest approach is to initially engage them in some small way and establish periodic touch points with them over time. You will then need to figure out how to build a relationship with those influencers.

Influencer 158

Influencer Strategy Content Marketing 158

Webbiquity SMM

JUNE 15, 2010

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). Share this on Technorati. It’s about narrow but deep rather than broad but shallow.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Techipedia: Tamar Weinberg

AUGUST 17, 2011

While many people seemed outraged at the changes (judging by comments left of the Netflix Facebook page), the Technorati article mentioned that no one actually showed up at Netflix headquarters to protest the change. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Adam Sherk

JANUARY 26, 2010

And Technorati is showing 4,973 posts related to the Colts and 6,178 for the Saints. Can Peyton Manning and the Colts pull out another come from behind victory? __ 3rd Quarter: Facebook Facebook offers one of the best ways for teams to engage with their fan base, so which team is making the most of it? Please correct me if I’m wrong).

Team 150

Team Social Media Digg Press Release 150

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. Apple has no such protocol in place, and at this point, there is no engagement. It can instill faith that your customers have in your company. It can turn a prospective buyer into a customer.

Apple 154

Apple Twitter Forums Policies 154

Idaconcpts

AUGUST 24, 2010

At the end of last year all organisations were struggling to beat the credit crisis and keep consumers engaged with their brand. Daniel Footwear decided to invite SEO company , Blueclaw to re- style and improve their online retail store, with hope to gain an edge over their competitors and provide excellent consumer usability.

Content management systems 130

Content management systems Technorati SEO StumbleUpon 130

Adam Sherk

OCTOBER 1, 2009

Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. News and updates happen in quickly which makes for a great social communication app.

Trends 146

Trends Tools Embedding Digg 146

Idaconcpts

OCTOBER 12, 2010

These professionals that offer article writing services can create valuable content that is creative and engaging. Philip Rudy helps run and maintain ContentCustoms.com , which is a company that provides many Internet marketing services. Share this on Technorati. Consider search engines to be another visitor to your website.

SEO 132

SEO Content Engineering Technorati 132

Laurel Papworth

OCTOBER 20, 2010

I just love it when companies stop being politically correct, worrying about heart attacks and being sued, and just go totally EVIL on their customers. So many companies forget how to play with their customers, when it’s playing that creates brand love more often than not. Cinema goers get punk’d by Hoyts and Saw7.

Campaign 98

Campaign Social Media Web 2.0 Technorati 98

Adam Sherk

FEBRUARY 19, 2010

Back in the day making the most of Technorati tags was a blog optimization best practice because it helped to increase visibility on that site. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

Sites 112

Sites News Press Release SEO 112

Bill Hartzer

FEBRUARY 9, 2010

The company’s turnkey payment platform gives consumers the opportunity to earn virtual currency for free by taking part in targeted advertising offers, shopping at big-brand retailers, completing online surveys, watching videos or otherwise engaging with brands. The company is headquartered in Fremont, California.

Virtual World 103

Virtual World Survey Retail Technorati 103

The Marketing Blog

SEPTEMBER 28, 2009

technorati , back-links etc.) I work at Miracle Technologies, a webdesign company based in Chandigarh, India, and we also use Twitter, Facebook, and LinkedIn to promote our brand and get in touch with our clients. Moreover, we don’t have a quality ranking system yet which goes beyond the numbers (i.e. Great post though.

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Bill Hartzer

MARCH 26, 2010

Before Siteminis developed this distinctive mobile-optimized solution to ecommerce, companies had to use a complex integration strategy to deploy multiple mobile sites, each designed and seen differently over different wireless carrier networks and phone Internet browser platforms. Share this on Technorati. Post this on Diigo.

Mobile 138

Mobile Wireless Retail URL 138

Bill Hartzer

SEPTEMBER 22, 2010

If you are in charge of a B2B (business to business) corporate web site, you might have wrestled with the decision of whether or not your company should create a blog. In reality, you can learn a lot about promoting your company’s products and services on the web by “doing what the bloggers do.&#. Embrace Online Networking.

Press Release 112

Press Release RSS Blogger Airlines 112

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new? What are your goals? This builds stronger relationships over time.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Laurel Papworth

JUNE 1, 2010

It’s a mistake when companies use social media to gain email addresses to do spam email marketing campaigns. Either we are engaged in dialogue or we are shouting our brand message. Technorati Tags: Australia , campaign , Facebook , Ford , Online Communities , social media , spam. No really, it is. Business realities?

Social Media 98

Social Media iPad Web 2.0 Social Networking 98