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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. The most-commonly used are Hootsuite (10.8%), Sprout Social (20.2%), and Buffer (13.9%).

Research 257
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What to Tweet: Content Tips for Experienced Social Media Managers

agora pulse

Has your social media agency avoided Twitter? But seasoned social media managers know how to stand out with different types of content. Those social media managers who dislike Twitter for its character limit will love this tip: You can actually share long-form content by using Twitter threads.

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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Media partners. Table of Contents.

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How to become a social media manager: 6 Tips from experts

Sprout Social

If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. For Jepson, the path to social was indirect. “I But then I discovered social. Social was an overlap of all the things I loved and studied: Photography, video and communications.”.

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8 Skills a Social Media Manager Must Have

Socialmedia.biz

Social media marketing skills are critically important today. It is through social media channels that people gain their perception of a brand and social media managers have a lot to do with forming it. As a social media manager, good communication skills are most important.

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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

You might have one team typing in all caps and using exclamation points, one just reposting blanket flyers that don’t get any engagement, and one that tries hard but uses all the wrong names and logos. Apple is a fantastic case study into the importance and effectiveness of branding.

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Battling burnout as a social media manager

Sprout Social

It’s a common misconception that social media jobs are glamorous and as simple as posting entertaining, witty Tweets or colorfully curated Instagram posts. It can be frustrating when friends, family and even colleagues oversimplify your role as a social media manager. . How social platforms are combating burnout.