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5 YouTube features to use to boost engagement

Sprout Social

YouTube’s powerful search capabilities have made it the world’s second-largest search engine —of course, having Google as your parent company never hurts. With 37% of consumers saying live video is the most engaging content type, it’s a valuable asset to your video marketing strategy. Search YouTube comments. YouTube Live features.

YouTube 72
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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. Using an engaging thumbnail can skyrocket your views. Outside of optimizing your video metadata, the content section allows you to monetize your video content (more on this below!). Change your video thumbnail. Add tags to your video.

YouTube 137
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Cool B2B Marketing Tools for Marketo Users

Oktopost

Here are some of the cool fellow partner products and services we learned more about in August: Metadata. Metadata has created an ABM platform that consistently and reliably delivers marketing KPIs with minimum time and effort. B2B companies would greatly benefit from this robust, smart platform.

B2B 77
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Six Links Worthy of Your Attention #426

Twist Image

State of image metadata in 2018 - imatag. "We If only there were metadata attached to things we share, so that we could tell where they came from, or if they were real. Of course, images have always had metadata, from the very first digital cameras. The NY Public Library wants you to read more books-on Instagram - Fast Company.

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Measuring Engagement

Proactive Report

If engagement is the holy grail of social media marketing, how do we know if we’ve hit the jackpot? How many of our visitors are fully engaged and how many are walking away? But is engagement too fuzzy a concept to be able to measure? What exactly is this engagement thing we’re trying to achieve? make a noise.

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2023’s Top 6 YouTube Analytics Tools for Tracking Video Metrics

Keyhole.co

Now, marketers are striving to build a YouTube presence for better brand visibility and engagement. Understanding YouTube analytics YouTube analytics lets brands zero in on crucial and finer data on their viewers and content engagement. Engaging with comments lets you connect with your audience and build a community.

Metrics 52
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10 clever ways to improve your Glassdoor presence using Sprout Social

Sprout Social

Glassdoor houses over 70 million reviews and insights on over one million companies, helping people make one of the most important decisions we can make for ourselves: where to work. Regularly monitor Glassdoor company reviews. Reading Glassdoor reviews is mutually beneficial for both job seekers and companies.

Review 96