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How Social Media Has Become a Tool For Clinical Research

Techipedia: Tamar Weinberg

You can engage these potential participants by also sharing valuable content on targeted medical conditions, etc. An isolated patient population still will have a wide range of influences that affects the type of information they’ll likely engage with on social platforms. Companies that Use Social Media for Clinical Trial Recruitment.

Research 194
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Esurance Tempts Super Bowl Fans With $1.5 Million Twitter Sweepstakes

The Realtime Report

Esurance found one way to get fans tweeting about their company — just offer them the chance to win $1.5 Allegedly, that saved the company $1.5 This year brands were big on using hashtags to encourage viewers to engage on social media; 58% of advertisements during the Super Bowl included a hashtag.

GPS 141
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Is Marketing About To Get Really Creepy Or Really Good?

Twist Image

Apple acquired a company last week. On March 23rd, 2013, The Wall Street Journal reported that Apple acquired a company called WiFiSLAM for an estimated $20 million (not bad for a two year old company with just a handful of employees that includes some ex-Googlers). customer engagement. indoor gps. barcode scan.

GPS 81
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How Appification Is Transforming The Internet

The Realtime Report

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. Soon, the company plans to roll out a separate mobile first index which will serve mobile users different results than desktop users, presumably including app content.

Mobile 111
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How to Use Hashtags, Expand Your Reach and Develop Brand Awareness

Socialmedia.biz

A company or a person posts a Tweet or an Instagram post that links to a piece of content, followed by a dozen (or unbelievably, sometimes more) hashtags. The feature still acts as it did when it was first launched, although Twitter has bolstered up the systems around it to make hashtags easier to engage with. You see it all the time.

Hashtag 78
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5 Ways Businesses are Revolutionizing the No-Contact Shopping Experience

Pixlee

84% of millennials report that UGC on company websites influences what they buy. It’s a more engaging experience than chatbots, for instance — and it’s paying off. Customers can keep track of the whereabouts of the robot via GPS, and once they arrive, they enter a PIN to get their pizza. Robots and Autonomous Vehicles.

UGC 98
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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

.” But that criteria would ignore many “interim” metrics that, while not directly bottom-line related in and of themselves, are important guideposts to designing and executing financially successful marketing plans—similar to the way a pilot may use GPS or visual landmarks. ” Twitter Followers.

Metrics 195