Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.

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YouTube Social Media Notification Film 154

Rebekah Radice

JANUARY 22, 2019

Does your video content captivate and engage your social media audience? How to Create Engaging Videos for Social Media. BONUS 2: As you’re working through all of these questions, your answers won’t just show up in your videos, but also in your About page, social media bios , and company marketing collateral.

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Video Social Media Engagement How To 135

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Here’s what this means in terms of user engagement. Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52

Sprout Social

MARCH 8, 2023

You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. Tapping internal experts can also get you access to new areas of your company. Filming video content tends to be an easier ask for busy leaders.

Video 93

Video Film Content How To 93

Likeable

AUGUST 3, 2021

Traditionally, YouTube videos are filmed with a camera, edited, and uploaded after recording. With Shorts, you can easily and quickly film a clip on your phone from the YouTube app and edit similarly to TikTok and Reels (e.g. add music and text, string clips together, etc.). As for what’s new? Data and remixing. LIKEABLE POV.

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YouTube Remix Film Overview 121

Sprout Social

JULY 28, 2022

Today, 66% of social media users say short-form video is the most engaging type of social content. Read on to learn how to create your own social media video production template and start boosting engagement on your social channels. Film videos in a flash. Filming and editing. Our #1 Most Requested Feature is Here.

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Template Templates Social Media Video 97

Sprout Social

FEBRUARY 8, 2024

For example, cable and streaming services are indirect competitors because they both offer film and TV shows. Emerging competitors are companies that just entered the market and have the potential to disrupt the industry. Indirect competitors target the same market or customer segment, but offer a different product or service.

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Comparison Analysis How To Sentiment 109

Hootsuite

NOVEMBER 23, 2022

Creators usually film and narrate the content from their perspective, which gives it an authentic feel. With influencers, the company usually pays for both content and exposure to the influencer’s audiences. As such, UGC tends to be more eye-catching and engaging, which is invaluable to brands. rebel.socials.

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UGC Film Authentication Influencer 92

Social Media Strategies Summit

JUNE 24, 2022

With that in mind, in this article, we’re going to highlight ten real-world examples of brands using Instagram Reels to reach new audiences, engage existing customers, generate leads, and drive sales. To be clear, this isn’t about generating engagement for its sake. Intel: Celebrate Company Milestones. What Are Instagram Reels?

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Examples Instagram Brands Transportation 166

Buffer Social

DECEMBER 20, 2022

And yet, I had a hunch that my company— Tandem , an app that helps couples manage their shared finances—could connect with new users on the platform. Then, on Tuesdays, I spend 4-5 hours doing my filming for the week. I also invested in a mini microphone to ensure high-quality sound no matter where I’m filming.

Organization 80

Organization Strategy Film Metrics 80

Buffer Social

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. "  2.

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B2B Content Syndication SEO 95

Buffer Social

JULY 24, 2023

In this article, we’ll dive into the TikTok algorithm and how you can work with it to enhance your visibility and engagement on the platform. At its core, the TikTok algorithm prioritizes a few key elements: Engagement : This includes likes, shares, saves, and comments. Embrace native TikTok features. Hop on trends!

How To 75

How To Film Collaboration Hashtag 75

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Easy: be active on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Buffer Social

DECEMBER 19, 2023

I didn’t want to dance, figured the Gen Z audience of TikTok wouldn’t be interested in seeing me on screen, and didn’t think entertaining videos would lead to sales for my company, PerfectDD , which designs clothes specifically tailored to fuller busts. Either way, I move on to the next idea and keep trying.

Trends 95

Trends Authentication Video Film 95

Sprout Social

NOVEMBER 1, 2023

If you’ve ever seen movie bloopers or an interview from your favorite actor on the set of their next film, you’re familiar with the thrill of seeing the magic behind the curtain. This type of content is visually engaging and shows audiences what they can expect when they buy in person.

Campaign 90

Campaign Content Upcoming Authentication 90

Oktopost

MARCH 20, 2021

The pandemic has left many companies feeling like they need to make up for lost time this year. More specifically, your company will need to adopt an agile and creative approach to strategic growth, a process commonly known as growth hacking. The caveat is, growth hacking only works if your company is open to experimentation.

Strategy 144

Strategy Metrics Process B2B 144

Buffer Social

JANUARY 18, 2022

You may be the face of the company, but you’re also not the sole defining element of it. By being regularly present on your company’s social accounts, you’re helping to build trust and authenticity with your audience and adding a human element to your works. Film behind-the-scenes content.

Content 79

Content Film Small Business Authentication 79

Twist Image

MARCH 27, 2011

Currently, Schafer is the CEO and Founder of Deep Focus - an engagement and innovation marketing agency. Prior to founding Deep Focus in 2002, Schafer was VP of the New Media division of Miramax Films. marketing engagement. miramax films. Enjoy the conversation. advertising age. bite size edits. blue sky factory.

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Engagement Film Journal Marketing 85

Sprout Social

DECEMBER 20, 2022

Tapping into your employee advocates as a part of your social media strategy is one of the most effective ways to amplify your content, humanize your brand and engage your audience. Roughly 76% of social media users think it’s important for companies to post about their employees, and your metrics will reflect your community’s interest.

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Meeting Team Social Media How To 98

Buffer Social

MARCH 9, 2023

Make the most of your ‘About’ section with an engaging description of who you are and what you do. Juhli Selby 's engaging About section Finally, an underrated tip is to make sure you’ve customized your LinkedIn URL. You can search for people by company, job title, or keyword. Sound like a lot?

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LinkedIn Brands Real Estate Small Business 98

Later

FEBRUARY 15, 2021

Launched in 2016 by its Beijing-based parent company ByteDance , TikTok was an instant hit with Gen Z users in China. In 2021, the company is projected to reach 1.2 Step #3: Follow (and Engage with) Like-minded Creators. Think about the type of content, brands, and creators they’d be most likely to follow and engage with.

Film 100

Film Trends Hashtag Curation 100

Mindjumpers

APRIL 4, 2011

Tweet In March 2009, Sofia 27 and her girlfriend were kissing on the subway train in Stockholm, Sweden, when a man was verbally abusing them and filmed their kiss with his mobile camera. After asking the man to stop filming without him doing so, one of the women hit the phone out of his hand. Change of decision. Be prepared.

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Insurance Film Compete Training 212

Buzzlogix

NOVEMBER 9, 2017

Because of that, more companies are putting videos up, and people are watching them in droves. Holding your smartphone with your hands is fine if you’re filming your dogs or kids, but if you’re making a professional video, you need to make sure your camera doesn’t shake. 10 Tips for Creating Engaging Social Media Videos.

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Video Engagement Social Media Tips 53

Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. Responsive customer engagement and care The latest Sprout Social Index™ found consumers across all ages have similar outlooks on what brands can do to leave a lasting impression.

Brands 115

Brands How To Authentication Collaboration 115

Pixlee

AUGUST 10, 2020

Sure, you might have to spend some time sifting through content that features or mentions your brand, (typically by searching for hashtags that are related to your company) but other than that, there’s no filming or trying to create the perfect clip. TikTok marketing gives marketers a new look into an emerging engaged audience: Gen Z.

Video 98

Video Marketing UGC Hashtag 98

Keyhole.co

DECEMBER 26, 2023

Most cola and energy drink companies began with a product-forward attitude. All Red Bull social media accounts are active and filled with engaging content. Featuring UGC regularly also gives fans the chance to share the spotlight, boosting brand advocacy and engaging a wider audience.

Social Media 52

Social Media Strategy Sports Meme 52

Pixlee

APRIL 28, 2021

MADE.com is an upscale furniture company that has always relied on user-generated campaigns to ensure continued fresh and engaging content. The campaign also generated a lot of engagement as MADE.com customers shared pictures of those products in their homes. . Let’s start! In 2019, it launched the #MADEdesign campaign.

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Campaign UGC Content Sports 97

agora pulse

JANUARY 14, 2020

A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. They always focus on a message, funny meme, or engaging challenge. In addition, it encouraged 15,000+ users to film their experience at the chain restaurant. YouOwnIt Challenge.

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UGC Hashtag How To Meme 139

Buffer Social

MARCH 29, 2023

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. ” Examples of UGC More often than not, brands won't tag the creators who filmed videos for them, so you can't always tell who made what. In no time, she had a portfolio together.

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UGC Film How To Skills 87

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. What is user-generated content?

UGC 145

UGC Content HootSuite Authentication 145

Buffer Social

MAY 29, 2023

We didn’t complain about it—we figured that we were already there filming, so we just did it. One of my mottos is “people first,” so I always make time to engage with the people we work with beyond the project we’re working on.

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Mashup Project Instagram Film 87

Buffer Social

APRIL 13, 2023

View this post on Instagram A post shared by Buffer (@buffer) This includes developing strategies to increase engagement and reach, analyzing metrics to measure success, and staying current with the latest social media trends and technologies. At many companies, it has to be someone senior who is posting to those channels.

Social Media 86

Social Media Social Media Management Skills Survey 86

Mindjumpers

SEPTEMBER 27, 2010

This is also the case for the many organizations, brands or companies who want to get their messages across on the web. So the challenge for communicators and marketers is to create new and engaging ways to reach the audience – in other words: to involve the users.

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Film YouTube Collaboration Disqus 191

Convince & Convert

JUNE 20, 2013

Filmed with the style and polish that we’re used to from Burberry on social media, one can’t help but notice an extra spring in their well-heeled step. It’s also worth noting the level of effort required to film videos of this caliber – especially the runway show. Then again, so is hosting a live runway show!

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Film Patterns Eventful Social Media 128

Convince & Convert

FEBRUARY 22, 2013

Early on, Audi decided they wanted to be a “challenger” brand to reach out to followers who might otherwise not follow a car brand – who might not even own a car – and engage with them alongside the Audi aficionados. The key for social media networks is to have an external means of re-engagement. Holy Social! .

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Brands Film Hashtag Campaign 134

Buffer Social

OCTOBER 31, 2022

Fishbowl Fishbowl prides itself as a working person's virtual water cooler where people can talk to each other about anything work-related, whether it's about their role, their company's culture, or the community they are a member of — all anonymously.

Social Networking 83

Social Networking Film GPS Communities 83

Oktopost

OCTOBER 30, 2019

Paul is the director of client relations at LionStar Films in Atlanta, Georgia. 53% of Consumers will engage with a brand after they’ve seen a video of that brand via social media and what’s more, 72% of people prefer video over text when learning more about a product or service. Why should have a video marketing program?

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B2B Video Marketing Module 89