How we designed a logo system for Sprout Social’s Business Resource Groups
Sprout Social
FEBRUARY 1, 2021
In 2018, we refreshed our company values and created a logo system to illustrate our culture, our aspirations and what we stand for as an organization. George: First, we held workshops with the members of each BRG. What insights did you learn from those workshops and how did they determine the direction of each logo? .
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