Bill Hartzer

MARCH 15, 2010

Most likely, if you have a website for your business, you probably have been pitched by a host of companies about the benefits of Search Engine Optimization. It’s about optimizing your website marketing plan so that your website delivers ROI. After all, hiring a great search engine optimization company can be expensive.

Engineering 130

Engineering Adwords Directory CPC 130

Kikolani

DECEMBER 6, 2011

Writing Around the Web – Social Media ROI, Google+, and Local Search. What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Social Media. Stop Bothering Me! Writing Around the Web – Social Media, Google Analytics, and Conversions.

Analytics 118

Analytics Research Real Estate Google 118

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. This research looked at 187 companies tracked over the past decade on the Minnesota Technology Twitter list.

Company 149

Company Twitter Software System 149

Writtent Blog

NOVEMBER 19, 2013

Content is an incredibly effective way to drive ROI for your company’s marketing budget, but you won’t see great results if you simply publish articles without a distribution or promotion plan in mind. Add the URL for your blog to your business cards and company’s print materials, and be sure it’s in your email signature, too.

Marketing 81

Marketing FeedBurner Badge Metrics 81

Laurel Papworth

APRIL 28, 2011

Active.com Team Sports Directory. I wanted to bookmark some hard figures not soft ROI on this blog. Still, it's interesting to see where companies are going with this, and how Facebook Likes (Fans) and Shares, and Twitter Followers and Tweets are being valued. in either race registration conversions or ad impressions.

Facebook 110

Facebook Directory Statistics Review 110

Social Media Network Marketing

OCTOBER 4, 2010

Typically in business terminology called Return On Investments or ROI. Social Media efforts like any other marketing effort requires that it be measured, monitored and be accountable. This is simple business practice not restricted and not limited by marketing efforts alone. Monitoring Social Media can be overwhelming.

Social Media 63

Social Media Brands Press Release Directory 63

Kikolani

MAY 24, 2016

As this need has grown, many companies have popped up to provide personalization for websites. This list includes companies like Evergage or Monetate. To rank high in Google’s local search, your name, address and phone number need to be the same across all directories and on your website.

SEO 99

SEO Conversation Mobile Sites 99

Hootsuite

MAY 5, 2021

Social media has become a critical marketing and communication tool for companies of all sizes. In large companies, day-to-day social media management can feel a long way from conversations that happen in the boardroom. Demonstrate the ROI of your social efforts , or show how social fills your sales funnel or drives purchase intent.

Social Media Management 145

Social Media Management Social Media HootSuite Tools 145

Josh S Peters

NOVEMBER 23, 2009

This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in peoples minds and assist with their ongoing bid to stay relevant in the current culture. Some of which not only compile online info about your company, but do sentiment analysis as well. Meet them on their level.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

List 96

List Social Media Case Study Wiki 96

Sprout Social

DECEMBER 5, 2023

Sprout also can help your team increase ROI and efficiency through automation, chatbots and artificial intelligence. Establishing trust with your customer base significantly affects ROI and business growth. Yext allows users to update search engines with relevant keywords and include their information in major online directories.

Reputation 99

Reputation Software Tools Sentiment 99

Keyhole.co

AUGUST 27, 2021

There are several Talkwalker alternatives out there that offer social listening, social media analytics, and the reporting tools you need—with even better ROI for your business. Lastly, you can also manage a contact directory to discover what your followers and people you follow are saying on social media about your brand. .

Sentiment 52

Sentiment Price Collaboration Analysis 52

Harp Interactive

JULY 13, 2010

Focus on getting in the first 5 results should be a priority and the resources devoted to this end will provide proportionately higher ROI than most other online marketing tools! Submit website to several (50+) paid and free directories (start with Yahoo Local, Google Places, Yelp Business Pages etc).

Google 362

Google Hubpages Tips SEO 362

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. How do I know if there’s ROI in Facebook?

Facebook 279

Facebook How To Marketing URL 279

Webbiquity SMM

MARCH 29, 2016

If you’re not sure your strategy is on track—or not sure what your company’s social media marketing strategy is —hopefully this post can help. Businesses and brands can use LinkedIn to share that type of content on their company pages. Image credit: BundlePost. Cross-Platform Social Media Strategy. Social Audience Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Webbiquity SMM

FEBRUARY 21, 2012

ROI / TCO calculators. Truly “social” content will go beyond those basics, and also be: • Optimized: content is more likely to be found and spread if it contains the words and phrases your buyers are using, rather than jargon or internal company terminology. . • Newsletters. Online tools / apps. Guides / toolkits.

B2B 190

B2B Social Media Alltop Marketing 190

Sprout Social

FEBRUARY 25, 2020

For example, the influencer marketing platform Grin created an infographic on the ROI of influencer marketing. Unless you’re presenting original ideas and research data from your company, don’t forget to cite your sources in the footer. This means you get to build high-quality backlinks and strengthen your domain authority.

Social Media 125

Social Media Marketing Survey Reputation 125

Keyhole.co

JULY 9, 2023

Onboard influencers and track each influencer’s ROI to the overall campaign and other KPIs. It has made evaluating the ROI of different campaigns and tactics much easier. They also had to be moved to directories individually. Access historical data with Keyhole API for monitoring trends and searching for patterns.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Webbiquity SMM

OCTOBER 23, 2012

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. ” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it? Twitter success stories: Explaining the ROI of Twitter by {grow}. How can I get more retweets?

Tools 193

Tools Twitter Tips Hubspot 193

Webbiquity SMM

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. 21 Twitter Tips From Socially Savvy Companies by Fast Company.

Tools 207

Tools Twitter Tips Statistics 207

Kikolani

SEPTEMBER 10, 2010

How to find the best internal pages on a domain – using SEOquake and Firefox to find high PageRank pages, most popular articles, and strongest directory categories. Finally, use Social Mention , Google Alerts , and Google Analytics to measure 5 points of ROI: Increase mentions and links. Increase traffic to CTA.

Mashup 116

Mashup Resources WordPress Press Release 116

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? s anyone under 30 working in your company, youâ??ve Few companies are prepared to deal with these issues in any comprehensive way. Calculate your UC ROI. Integrate your Mac with an Active Directory environment. CIO Consumer IT.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Measurement and ROI. How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Buzz Marketing for Technology

JUNE 27, 2008

In other words, most executives either do not see KM as strategic to their organizations, or have lost faith that investment in KM offers an appropriate ROI. Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers.

Organization 113

Organization Repository Module Template 113

Kikolani

NOVEMBER 29, 2010

Her latest posts include The Personal ROI of Social Media , The Culture of Good Enough , and 20 Truths. Her latest posts include Why Companies Need to Free Their Case Studies , Traits of the Perfect Success Story Interviewee , and What’s Missing From This Ad. Follow her @ambercadabra on Twitter. Amy Parmenter. Celestine Chua.

Blogger 168

Blogger SEO Consultant WordPress 168

Kikolani

JUNE 4, 2010

7 social media truths you can ignore and still be successful – touches on the elusive ROI and the one rule you MUST follow to be successful. 52 questions to ask when hiring a social media company – great way to find out if who you are hiring knows what they are talking about. Monster Auto, an auto monsters car blog. $50

Resources 127

Resources Mashup WordPress iPad 127

Small Business Mavericks

AUGUST 12, 2015

List your website in directories. Of course, there are also photo sharing sites, infographics directories, slideshare and webinar platforms, and much more. The splintering of the content marketing ecosystem has led to more opportunities for companies doing business online. Join a traffic ring.

Content 70

Content Directory Marketing Forums 70

Viper Chill

MARCH 30, 2010

I genuinely feel that the internet is one of the best places to invest your money and get a great ROI if you know what you’re doing. Maybe you pushed the price up a bit on the blog directory? If I’m doing it purely for ROI then I’ll go for the types of sites I listed above.

Buy 76

Buy Sites Compete Price 76

Techipedia: Tamar Weinberg

JANUARY 14, 2009

4 Reasons Many Big Brands Downplay SEO : Why aren’t all Fortune 500 companies engaging in SEO? Aviva Directory did and they tell you what you need to do about it and how to address it. What is the ROI for Social Media? How Does a Company Dip its Toes in the Conversation? : Is your company on the list?

SEO 162

SEO Social Media Marketing Reputation 162

Viper Chill

FEBRUARY 8, 2010

I started building some links to our website by submitting some articles to online articles directories like ezinearticles.com – but a friend of mine told me that I should do it slowly as Google seem to penalize websites that create too many backlinks – considering them as spam links.

WordPress 93

WordPress SEO NoFollow Sites 93

Viper Chill

MARCH 8, 2010

To find products I use companies like Clickbank , Commission Junction , Motive Interactive , and a few other niche companies that only have one or two specific products. There are a lot of companies that can dropship products for you. A lot of products will offer up to 75% commission on what a user spends.

Sites 77

Sites Process Case Study Buy 77