Company, Delicious, Google Reader and Marketing

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

JULY 23, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 12 Cloud-Based Tools to Stay Productive Written on July 23, 2010 by Justin Levy in communications , organization , productivity , technology 2 Comments - Leave a comment! I also heavily use Gmail and Google Docs in my personal life.

Products

Products Yammer Tools SocialCast

What’s your Social Media diet?

Buzz Marketing for Technology

FEBRUARY 18, 2010

I can say that life was a lot more chaotic before I found Google Reader (hat tip to Robert Scoble who turned me on to Google Reader). A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader).

Social Media

Social Media Google Reader Delicious Tweetdeck

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

JULY 15, 2009

It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. What is the benefit of delicious ?

Communities

Communities Marketing MySpace Yahoo

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Organizations have used it for developing programs, marketing efforts, research, and education. GetSatisfaction provides a way for companies to do that. Delicious is my favorite one to use for this.

Crowdsourcing

Crowdsourcing scribd Ustream Social Media

6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media

Social Media Marketing Digg Consultant

Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media

Social Media Strategy Marketing Vimeo

Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study.

Social Media

Social Media Digg Brands Marketing

Free Tools for Monitoring Hot Search Trends

Adam Sherk

OCTOBER 1, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Trends

Trends Tools Embedding Digg

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media

Social Media Strategy StumbleUpon Digg

Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

JUNE 27, 2008

Steve Rubel explores the impact of digital trends on business, culture, media and marketing. Become a Knowledge Management Ninja with Google Reader. I have been using various RSS readers for nearly five years now - Ive tried them all. However, none matches the power of Google Reader. Micro Persuasion.

Google Reader

Google Reader Google Bookmarklet RSS

Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all.

Social Media

Social Media Case Study MySpace Yahoo

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments).

Apple

Apple Twitter Forums Policies

28 Resources from My Internet Marketing Toolbox

Viper Chill

MARCH 1, 2010

You are here: ViperChill » Business » 28 Resources from My Internet Marketing Toolbox 28 Resources from My Internet Marketing Toolbox Written by Glen, this post has 78 Comments Have you heard of Matt Wadsworth? Crazy Egg Crazy Egg was created by one of my favourite guys in the internet marketing space, Neil Patel.

Resources

Resources Netvibes Marketing Delicious

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Techipedia readers can use code Tamar for a 15% limited time discount when registering. 4: Online Driven Companies – Social media can be used to drive traffic to online websites.

Social Media

Social Media Yahoo Discount Training

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media

Social Media Marketing Digg MySpace

11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams. Any advice?

Brands

Brands Handbook MySpace Construction

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. In social media, it may be more important to market slowly and the right way or not at all.

Social Media

Social Media Engagement Forums Policies

Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a marketing tool. My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. Twitter as a feed reader (for more important feeds).

Twitter

Twitter Microblogging MySpace Yahoo

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman.

Smart Phone

Smart Phone Mobile Social Media SEO

7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Viral Marketing > 7 Traits of Highly Effective Viral Videos 7 Traits of Highly Effective Viral Videos by Tamar Weinberg on January 28, 2010 Share In the past few years, video has come a long way.

Video

Video Flash Mob YouTube MySpace

How You Can Benefit from Real Time Search » Techipedia | Tamar.

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Tiger Woods photo by Shutterstock.

Engineering

Engineering Wikipedia MySpace Yahoo

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy.

Hotels

Hotels Social Media Communities Discount

Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. What do you choose?

Newsletter

Newsletter Handbook Virtual World LinkedIn

Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

Reputation

Reputation Airlines Digg MySpace

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

JUNE 27, 2008

Steve Rubel explores the impact of digital trends on business, culture, media and marketing. I scan 275 RSS feeds in Google Reader and I use dozens of bookmarklets and shortcuts to help me manage it all. In addition, if youre a Google Readers shared items (yes, you Scoble !) Micro Persuasion. Ive used Yahoo!

Bookmarklet

Bookmarklet Yahoo RSS Feed

Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

NOVEMBER 23, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment!

Campaign

Campaign Social Media Radian6 Disqus

With 4 Days Before Blogger Social, I Bring You the 4×4 Meme

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. You could call me a blogger of many hats or a social media maven or Internet marketing consultant. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Meme

Meme Blogger StumbleUpon MySpace

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing

Marketing SEO Journal Engineering

5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Glen Allsopp writes about the topic of Viral marketing at ViperChill. Faithful follower of Viral Marketing! I love the transparency.

Social Media

Social Media Influencer MySpace Consultant

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

JANUARY 12, 2010

While this isn’t anything substantially groundbreaking, I propose this question: why is it that many marketers are not embracing the technology earlier? Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Definitely not being led by internet marketers.

MySpace

MySpace LinkedIn Facebook Social Networking

The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate.

Press Release

Press Release How To Radian6 Blogger

Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

JUNE 18, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Social Media > Plutter Kite: The Ultimate Micro-Blogging Service Plutter Kite: The Ultimate Micro-Blogging Service by Tamar Weinberg on June 18, 2008 Share This is a guest post from Samir Balwani of Internet Marketing blog Left the Box.com.

Microblogging

Microblogging API MySpace Yahoo

Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

but it would be a mistake to stop designing or marketing to older people. I guess I shouldn’t be surprised though, misery loves company right? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Meme

Meme Digg Web 2.0 StumbleUpon

Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

AUGUST 18, 2010

Reply Claire Chapman August 19, 2010 at 9:21 am And I also just referenced you on my company blog as I was writing inspired by this and the discussions about Facebook Places (which isn’t even live in the UK yet!) Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Thanks Deb!

Activities

Activities Social Media Policies Social Networking

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I am one of those users.

Facebook

Facebook How To Marketing URL

7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

JULY 15, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing > 7 Deadly Blog Writing Sins 7 Deadly Blog Writing Sins by Tamar Weinberg on July 15, 2010 Share This is a guest post by Frank Lee. Next step you need to market your blog to reach your target audience.

Blogger

Blogger Engineering Flickr SEO

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands

Brands Message Boards Travel Forums

Top 10 Ways to Use del.icio.us - lifehack.org

Buzz Marketing for Technology

JUNE 27, 2008

Desktop Shortcut for Delicious. Bookmark from Google Reader. If you’re a fan of Google Reader, then you’ll definitely want to start using Google Reader + del.icio.us. This is a Greasemonkey script that puts an “add to del.icio.us&# button at the bottom of each post in Google Reader.

Social Bookmarking

Social Bookmarking Delicious Google Reader RSS

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation

Reputation Chemicals Issues Consultant

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media

Social Media Marketing Consultant Communities

Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

NOVEMBER 29, 2011

First I’ve highlighted a huge list of tools that serve various different functions and can be great resources to add to your marketing arsenal. Of course, be sure to write down anything you discover from this research as well – whether it be other sites in your industry or any marketing ideas that you discover.

Analysis

Analysis Quantcast Data StumbleUpon

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy.

Social Media

Social Media Marketing Policies Sysomos

The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

But it makes another thing clear: unless Digg acknowledges that its users are valuable assets to the company’s growth, Digg is not going anywhere , because if it does, there will be new people on staff who will have to control the flow of the conversation in their favor. It’s hard to say if that will happen again. Answers Yahoo!

Digg

Digg Social Media Upcoming Ustream

The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. In both cases, the blogger and marketer will approach you when the timing is right for them and take advantage of these channels when they need to. Can you get me a job too?&#

Blogger

Blogger Press Release Marketing Instant Messaging

12 Cloud-Based Tools to Stay Productive | Justin Levy

What’s your Social Media diet?

Trending Sources

A Brief Introduction to The New Community Rules: Marketing on the.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

6 Things Parenthood Taught Me About Social Media Marketing

Why Customer Service Should Be in Your Social Media Marketing Strategy

Social Media Marketing Without Brand Awareness Can Kill You.

Free Tools for Monitoring Hot Search Trends

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Social Media for Non-Profits: How One Small Charity Makes it Work

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

28 Resources from My Internet Marketing Toolbox

Is Social Media Worth it for You?

Is Social Media the Final Frontier of Marketing?

11 Common Mistakes That People Make With Their Personal Brands.

3 Golden Business Rules for Social Media Engagement

Five Benefits to Using Twitter Â? Techipedia | Tamar Weinberg

Why You Should Fix Your House Before Inviting People Over

7 Traits of Highly Effective Viral Videos

How You Can Benefit from Real Time Search » Techipedia | Tamar.

How a Small New York City Hotel Put Itself on the Map through.

Building Trust: A Relationship is Not a Newsletter Opt-In

Reputation Management with Dissatisfied Customers and Word of.

Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Using Social Media in an Awareness Campaign | Shuaism

With 4 Days Before Blogger Social, I Bring You the 4×4 Meme

Best Internet Marketing Posts of 2009

5 Things True Social Media Experts Do Online

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

The Nightmare Public Relations Professional and How to Stop Him

Plutter Kite: The Ultimate Micro-Blogging Service

Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Social Media Insecurity: What to do When Online Activity Affects.

How to Use Facebook for Business and Marketing

7 Deadly Blog Writing Sins

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Top 10 Ways to Use del.icio.us - lifehack.org

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

What Traits Define a Social Media Marketer?

Data Mining: The Ultimate Guide to Niche Analysis

7 Truths About Social Media Marketing

The Unfortunate Investment of Social Media (and its Consequences)

The Blogger and Marketer's Cheat Sheet to Getting High Profile.

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