Oktopost

OCTOBER 30, 2023

For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior.

Data 124

Data B2B Notification Team 124

The Realtime Report

FEBRUARY 16, 2022

Top Custom Software Development Companies in the US. For those looking to run their next software project, custom software development companies are willing to offer technical expertise, cross-functional teams, and knowledge specific to their industry to guarantee its success. ScienceSoft. are one of a kind. HQSoftware.

Software 128

Software Company RFP Startup 128

Oktopost

NOVEMBER 16, 2023

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Their research and engagement can turn into precious data for your business. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

OCTOBER 9, 2023

And how do we make a greater impact without burning out our teams? I spoke with them to learn how marketing leaders can incorporate AI across their teams effectively. Oftentimes, I get my best ideas during nights and weekends, when I don’t want to bother my team. But I also don’t want to slow down.

Team 113

Team Examples Marketing Training 113

Sprout Social

JUNE 1, 2022

But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. One great example of a function closer to the bottom of the funnel that could be a force for great collaboration with social teams? Lifecycle marketing.

Team 119

Team Marketing Collaboration Hubspot 119

Sprout Social

AUGUST 28, 2023

Companies are investing in these tools to get more out of their efforts. This includes handling customer support inquiries, creating personalized offers and analyzing customer data. And social data is at the center of many marketing transformations. Plus, its intuitive interface makes it easy to crank out words quickly.

Team 88

Team Tools Marketing Hubspot 88

Oktopost

SEPTEMBER 12, 2023

Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. Intent data is your key to simplified B2B marketing lead generation. Over 80% of B2B companies are now using intent data to personalize their marketing efforts , and to stay competitive, you need to be too.

Data 124

Data B2B How To Metrics 124

Oktopost

MARCH 10, 2022

Jason McClelland, CMO of Algolia , talks through the challenges of building and maintaining company culture in a full-remote setting for the long haul, and how to align marketing and development teams. Catch all episodes here. Episode Summary. Meet Jason. He had direct responsibility for $300M).

Team 144

Team B2B Apple Marketing 144

The Realtime Report

JANUARY 9, 2023

How To Overcome The Challenges Of Managing Enterprise Data. Managing your enterprise’s data can be challenging but possible. With the sheer volume of data, it can be difficult to know where to start and how to stay organized through the process. Develop A Data Management Strategy.

Data 91

Data Guidelines Microsoft How To 91

Sprout Social

MAY 25, 2022

There’s a reason why more and more companies are linking their CRMs with social media management tools like Sprout. Our Salesforce integration empowers your social, sales and support teams alike. Giving the sales team relevant content to engage target buyers (23%). Data types: messages, contacts, tickets.

Team 111

Team B2B Platform Analytics 111

Oktopost

NOVEMBER 16, 2021

What if your Salesforce and social data could come together to create a 360° view of your customer? Not only does it add your customers’ social engagement data to Salesforce, but it also shows you how this channel impacts your bottom line. And Oktopost has a new tool for that: Influenced Opportunity reporting. How to set it up.

Team 124

Team Social Media B2B Sample 124

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. What is a “meet the team” social media post? Meet the team social media post examples include: Welcoming new hires to your team.

Meeting 99

Meeting Team Social Media How To 99

Ignite Social Media

FEBRUARY 16, 2022

Thankfully, Pinterest recognizes the ever-changing trends and was willing to, based on algorithm data, host a webinar to give us the latest scoop on potential 2022 trends. There are several reasons to incorporate Pinterest data into your social media strategy. Why You Should Incorporate These Trends in Your Strategy. Newsletter.

Data 170

Data Marketing Trends Newsletter 170

Oktopost

OCTOBER 5, 2022

At its core, lead nurturing is rooted in data. The more data you have on leads, the better you can craft engaging content and messaging. Hot Topics of this episode include: Using social engagement data to nurture the right people, with the right content, at the right time. Want to hear more from renowned B2B marketing leaders?

Data 118

Data Engagement Hubspot B2B 118

Oktopost

JANUARY 16, 2024

We’re sure this isn’t news to you, but AI has become a game-changer in elevating how revenue teams operate. Here are our picks for top AI sales tools that will help your team advance through your pipeline successfully and make this year your most successful yet. This is difficult for social media teams to deliver at scale.

Team 62

Team Tools SMS B2B 62

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. Pretending your teams are not using AI is not an option. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations.

Training 154

Training Policies Team Guidelines 154

Oktopost

FEBRUARY 2, 2022

CEO of SmartBug Media®, Jen Spencer, takes on data storytelling in this episode. Watch the recording: Want to hear more from renowned marketing leaders on data storytelling? She helped the company reach 50 percent growth in year-over-year traffic and a 363 percent increase in sales leads and so much more!! Episode Summary.

Data 150

Data B2B Apple Marketing 150

Visually SM

JULY 31, 2020

Here are some data for your consideration: according to a BuzzSumo report , videos are still the best performing kind of media; on Pinterest , users are 2,6 times more prone to purchase after seeing a video post; videos will make LinkedIn users 20 times more inclined to share a post than static content. Literally get academic to get better.

Social Media 246

Social Media Video Company Content 246

The Realtime Report

MAY 5, 2021

1 In 5 Data Breaches. experience challenges with securing cloud data. However, with some of their most crucial data still located within the corporate perimeter, NetOps must come up with new ways to achieve seamless integration. About NordVPN Teams. Caused by Misconfigured Clouds. Over half of IT organizations.

Data 91

Data Software Authentication Applications 91

Buffer Social

SEPTEMBER 28, 2023

It’s pretty common for our team to run their own blog, we have several published authors on the team, and many of our engineers run apps that have nothing to do with their regular work. Though some companies prefer that anyone on their team not have side projects and actively discourage it, that has never been our way at Buffer.

Project 62

Project Team Journal Hosting 62

Oktopost

APRIL 25, 2022

When you first join a company, you always want to make a profound impact. By leading his team with a data-oriented approach with a constant line of communication and real time reporting with his executives, he was able to get buy-in from leadership and 10X their social strategy. Episode Summary. Meet Dylan.

Data 118

Data Strategy How To Social Media Management 118

The Realtime Report

APRIL 15, 2021

Frameworks in Companies. Have a clear understanding of the buying team and who plays the most important role. Scale your sales team: Sales team needs to learn, execute and achieve results. This promotes advanced sales data such as urgency, quantifiable goals, and problem points. Incorporating Sales Qualification.

Company 91

Company B2B Team Issues 91

Sprout Social

FEBRUARY 28, 2024

About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report. Another 76% notice and appreciate when companies prioritize customer support on social, and 76% value how quickly a brand can respond to their needs.

Social Media 103

Social Media Team Social Media Management Report 103

The Realtime Report

AUGUST 29, 2023

The Ultimate Guide to Choosing the Best SEO Company for Your Small Business Choosing the right SEO firm, especially for SEO in Perth , can feel akin to finding your way through a labyrinth. And while an occasional hiccup in reviews is expected for any company, a consistent echo of complaints or unending areas of discord should raise eyebrows.

Small Business 91

Small Business SEO Company Price 91

Convince & Convert

MARCH 7, 2024

New research by Aptitude 8 and Ascend2 helps quantify how GTM teams are currently using AI, the impact that AI has had on GTM strategy, what makes a successful AI-enabled technology stack, and where we can expect GTM teams to benefit from AI in the coming years. Teams that use AI are more likely to meet their goals.

Research 143

Research Strategy Influencer Survey 143

Sprout Social

MARCH 1, 2023

In a world where businesses increasingly rely on social data , creators can provide qualitative insights to complement the quantitative results you get from social listening. For example, creator Emma Chamberlain launched her own coffee company in 2020, garnering a $7 million Series A round in the process.

Products 92

Products Team Focus Group Collaboration 92

Sprout Social

JANUARY 3, 2022

The great content marketer Ann Handley advocates for making your customer, rather than your company, the hero of your brand story. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social media data. How to create a buyer persona using data from social media.

Data 141

Data Social Media Sentiment Team 141

Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

B2B 228

B2B Company Facebook Video 228

The Realtime Report

NOVEMBER 2, 2023

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority America is on a fast march toward a multicultural majority, and businesses are challenged to develop the teams, tools, and strategies to adapt successfully. So many of our team are world travelers. Nike’s “Until We All Win” is one example.

Retail 178

Retail CSR Marketing Yahoo 178

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Nearly three-quarters (72.6%) of companies plan to maintain or grow the size of their content marketing teams in the coming year. Here are 10 of the key findings from the report. Budgets are growing.

Research 257

Research Report Social Media CPM 257

Sprout Social

MAY 5, 2021

Sales enablement is the act of empowering sales reps to close more deals through the help of employees outside of the sales team. In the context of marketing and sales enablement, this support comes in the form of marketing content, data and insights from customer interactions. Making the link between sales enablement and marketing.

Data 117

Data Marketing How To Collaboration 117

Oktopost

SEPTEMBER 12, 2023

Lead generation is proving difficult for 68% of B2B companies, and 61% of marketers pinpoint it as their top challenge. Intent data is your key to simplified B2B marketing lead generation. Over 80% of B2B companies are now using intent data to personalize their marketing efforts , and to stay competitive, you need to be too.

Data 62

Data B2B How To Metrics 62

Oktopost

DECEMBER 16, 2020

Colin Day, Global B2B marketing powerhouse, joins me on this episode to get radically transparent about effective leadership, the importance of mentorship, social media, building buyer personas using social data and so much more! SunGard was acquired by FIS in 2015.

Team 125

Team B2B Apple Banking 125

The Realtime Report

OCTOBER 29, 2018

Four Steps to Make Your Business Intelligence Teams More Relevant. This trend has evolved due to several factors including: Organizations are flooded with data and IT organizations are not able to keep up. What can IT BI teams do to stay relevant and valuable to the business? By Andrew Wells and Kathy Chiang.

Team 96

Team Analytics Compete Report 96

Buffer Social

JULY 31, 2023

To help make the process a bit easier, we put together a list of examples from different creators and content teams about their policies regarding using AI in content creation. How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Team 72

Team Examples Content Policies 72

Sprout Social

FEBRUARY 8, 2021

Voice of the customer is a market research term for the process of collecting, analyzing and implementing customer feedback data. A company will use a VoC program to understand their customers better. Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments.

Data 125

Data Survey How To Review 125

Sprout Social

JUNE 24, 2021

As COVID-19 cases dwindle, more people get vaccinated and mask mandates relax , employers worldwide are taking steps to define the future of work for their teams. Despite all the evidence that #WFH & hybrid #work schedules are a win-win, I expect some companies will inevitably bring people back to the office full-time. Anyone else?

Team 114

Team Marketing How To Policies 114