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A Privacy-First Digital Marketing Landscape

Dave Fleet

This wound is mostly self-inflicted and the outcome of many compounding activities, but can be distilled to this: Marketers took advantage of the near-limitless data available as people spent more and more time online, but didn’t always stop to think about how people would feel about it. Privacy is mainstream. Data with empathy.

Privacy 195
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Why It Is Imperative to Have a Data Privacy Policy

The Realtime Report

Data Privacy Policy. In today’s world, data privacy matters. The right to privacy for whatever data is collected about or shared by us is a crucial feature of our freedoms. This goes for everything from contact details to location data to passwords to medical or financial information.

Privacy 91
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WhatsApp Updates Privacy Policy, Paving the Way for the Integration of Facebook's Messaging Apps

Social Media Today

WhatsApp is updating its privacy and data sharing processes, which will see more user data shared with parent company Facebook.

Privacy 218
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The Average Social Media Privacy Policy Takes an Hour to Read

The Realtime Report

The Average Social Media Privacy. Privacy Policies vs. Historical Texts and Literary Works. Whether you care to admit it or not, we’ve all hit the “I accept” button on a privacy policy without reading the fine print. Up until recently, it wasn’t that big of a deal to not read privacy policies. Written by.

Policies 116
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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Their research and engagement can turn into precious data for your business. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately.

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TikTok Hit With $370M Fine In Europe Over Children’s Privacy Missteps

Forbes Social Media

European regulators have dealt a blow to TikTok over its handling of children’s data, the largest fine the company has faced to date.

Privacy 138
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Consumer Data Privacy and Pixlee: Why Compliance Matters

Pixlee

Since taking effect in May of 2018, GDPR has amassed over €428 Billion in major fines for data breaches. Businesses are increasingly scrutinized on how they collect, store, secure, and share user data – and this impacts marketing teams very directly. How Does Consumer Data Privacy Affect Marketing?

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