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New Research Finds the Curation vs Creation Sweet Spot

Convince & Convert

This act of finding good content and sharing it is known as content curation. This creation-vs-curation paradox inspired me to look for some answers in the data. The data behind this analysis comes from a sample of customers’ activity on Argyle Social, a social media marketing software provider. Also: we’re hiring! ).

Curation 166
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Dos and Don’ts of UGC Curation 2021 

Pixlee

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. To help you curate your UGC, Pixlee allows you to pick and choose from existing posts by your fans to find the content that is right for your brand. .

UGC 88
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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Curate & Queue Content. Then select curated content that appeals to your audience and add it to your publishing queue: Use tools like BuzzSumo or Quuu to find high-performing content in your niche. In addition to creating and curating content for the short term, set aside time for strategic planning. Develop Strategies.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Apart from using social listening for market research, there’s another powerful tactic few brands are utilizing: Curate your brand’s social proof and use it as an ad copy.

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11 Tips for LinkedIn recruiting to stand out from the crowd

Sprout Social

Update your LinkedIn company profile. How do you want your company to look to potential new hires? While it varies from industry to industry, most would agree that you want to present a professional page that clearly communicates your company’s values, interests and information. The company page should not be silent.

LinkedIn 144
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What are the Best Social Networks for B2B Marketing? (Research)

Webbiquity SMM

The figures here are based on a small, but presumably representative sample of 10 B2B technology websites. Smaller social networks and content curation sites like Scoop.it Across these sites, social media (blogs—the company’s own and others—plus social networks) accounted on average for 7% of all leads.

B2B 263
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How to define and share your core brand values effectively

Sprout Social

With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur. Make sure you have a sampling of different levels throughout the organization (i.e., not just senior leaders).

Brands 129