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Social Media Hitchhiking: Audi Sends College Student Cross-Country Using Only Digital Networks

The Realtime Report

Rule used a combination of Facebook, Craigslist, Ridejoy (a ridesharing service), and CouchSurfing — plus some old-fashioned in-person social networking (aka people skills). without owning a car, according to Fast Company. The trip was completely unplanned, relying on digital networks and the kindness of strangers.

CSR 180
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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

in the end it isn't the bloggers, the company or the agency that will dictate the success.it's the customers." The company name on that person’s business card doesn’t matter. it's about personalized service through social media that ends with a happy customer and a positive impression which builds the company's brand.