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Profit and Purpose: How I’ve Built a Business That Prioritizes Both

Buffer Social

Instead of spreading ourselves too thin by trying to become the expert, we focused our efforts on building a stable company that creatively integrates organizations and local leaders who are already working on the cause. There is so much misinformation out there on immigration, and we wanted to make a small contribution against it.

NGO 74
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Where Does 'Transparency' Fit In The New Social Media Marketing Model?

Diva Marketing Blog

As marketers began to use social media platforms like blogs, Twitter, Facebook, etc., My friend John Cass , PR Communications , and I had an interesting discussion about where the concept of transparency fits into the new social media marketing model - content developed by people outside of the enterprise. Yvonne DiVita reminds us, ".