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Crowdsource Your Way to the Best Landing Page

Convince & Convert

In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences. Landing pages are ripe for optimization through crowdsourcing.

Crowdsourced Funding: How to ask for $75K but get $1.5million

Laurel Papworth

That way, they didn’t annoy the millions of Harry Potter fans on the forums by letting them find out first in normal newspapers. If I ran a billion dollar company, I would still put small projects up for $25,000. Instead of paying for a focus group, I’d get money from them.

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Twitter is a living focus group. Results can vary wildly based on company and intensity of feeling.

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

As a marketer, don’t sound the alarm just because you see a few negative tweets or forum comments doesn’t mean all hope is lost. Twitter is a living focus group. Results can vary wildly based on company and intensity of feeling.

Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. What is the outside-in approach at each phase in the lifecycle today and then focus on how to make that better (and connect that to business measures that matter). crowdsourcing. © 2008 Community Group Therapy.

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