How to Create a Social Media Strategy in 8 Easy Steps (Free Template)
Hootsuite
MAY 27, 2020
And if you advertise on Facebook, cost-per-click (CPC) is a common success metric. Do searches of the competition’s company name, account handles, and other relevant keywords on social media. One more: “We will use LinkedIn for promoting and sharing our company culture to help with recruitment and employee advocacy.”.
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