Webbiquity SMM
OCTOBER 13, 2010
Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. Budget: Under $500 per month.
Webbiquity SMM
AUGUST 9, 2010
The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Influence: a.k.a. Sentiment: Are the comments, posts etc.
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Webbiquity SMM
MARCH 30, 2012
With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Your prospective buyers are likely having conversations in places well beyond the big five social networking sites.
Convince & Convert
MAY 20, 2012
The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. And the software companies themselves make it worse by not being specific about their capabilities and areas of focus. There are WAY more companies than this.
Convince & Convert
JUNE 1, 2011
Guest post by Stacey Acevero , social media community manager at Vocus and PRWeb. Go beyond writing a press release , a blog or posting company content into social streams. Rather, start conversations with journalists and target audiences alike by setting aside your personal agenda for a few minutes.
Webbiquity SMM
AUGUST 23, 2010
determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. Compelling piece except for his use of the phrase social media campaign (argh).
Buzz Marketing for Technology
NOVEMBER 17, 2009
This doesn’t take into account some of the more forward looking ideas like tracking not just mentions of the brand online but Conversations as well as Facebook Insights reports and coming soon Mobile marketing reports! And furthermore the path is unique to each company.
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