Buzz Marketing for Technology
FEBRUARY 10, 2016
This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Social Listening: Harness Marketing Insights from Consumer Conversations. You can also scan the highlights of this webinar on Twitter by reading the Storify below.
Buzz Marketing for Technology
SEPTEMBER 17, 2015
Recently I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Leading Companies for Customer Service, On and Off Social. You can also scan the highlights of this webinar on Twitter by reading the Storify below.
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Convince & Convert
JULY 23, 2015
On July 17 th , companies small and large came together to celebrate what’s become a mainstay in our digital communications: the emoji. With so many uses for the emoji, the challenge and opportunity for companies becomes how to utilize them in a way that’s on brand and adds value to their overall digital content efforts.
Buzz Marketing for Technology
JANUARY 20, 2016
This webinar featured Mikael Lemberg ( @ Lemberg ) Director of Product Management at Falcon Social, Andrew Ashton ( @AndrewLAshton ) Digital Marketing Specialist, Pizza Hut and Greg Gerik (@ ggerik ) CEO at Gerik & Company. You can also scan the highlights of this webinar on Twitter by reading the Storify below.
Convince & Convert
APRIL 4, 2014
Watch as the visual story unfolds below: With each tweet, more and more fans of @MarcJacobsIntl were pulled into the conversation, prompting the brand to respond to them with more photo responses. The company humorously leveraged Storify to chronicle its #nokeyboardnoproblem experience. Bonus points? Check it out here.
Convince & Convert
JANUARY 26, 2012
Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. Should companies also publish the rationale every time they send a targeted coupon in the mail to high efficacy consumers based on past purchase history? Maybe a Wiki?
Rebekah Radice
JUNE 12, 2015
I was thrilled to join the fast-paced conversation within the #PinChat community on Twitter where we discussed Pinterest marketing and what it takes to build an effective Pinterest strategy. A5) Whether you showcase your company, product or service, images pack the one-two punch your post needs to gain attention.
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