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Create a Traffic Campaign with Instagram Profile Conversion Location

Jon Loomer

With the Instagram Profile conversion location, you can run traffic campaigns that send people to your Instagram business profile. These ads only appear on Instagram placements and send people to your profile. The performance goal will default to Instagram Profile Visits. There are no other options.

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What Do The Different Symbols And Icons Mean In Instagram?

SocMed Sean

Instagram is one of the most popular social media apps and is enjoyed by millions of people around the world. Since Instagram was launched in 2012, new features have continuously been added. You may be wondering, “What do the Instagram icons mean?”. Post Icons In Instagram. Tapping it displays the Comments below a post.

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Unraveling Threads: Instagram’s Venture into Expanding Conversations

Oktopost

It’s called Threads, and it’s been developed by none other than the Instagram team. Threads is designed to be a space for sharing text updates and joining public conversations. It’s like taking the best of Instagram’s photo and video-sharing capabilities and expanding it to include text-based communication.

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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

It’d be easy to dismiss Instagram Reels as a shameless TikTok clone. Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. What Are Instagram Reels? Check out our Instagram Reels 101. Image source.

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8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. Video content is a must for brand awareness and reach, but to continue justifying investments, teams need strong video conversion rates too. A strong conversion rate is a quantifiable way to make a case for more video resources.

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How companies use video content on social media

Visually SM

We will start this conversation by stating some facts that will only confirm what we see daily: videos are an excellent way to communicate with your audience, provide a good social media experience, and, ultimately, generate engagement. Here is a cool and inspiring example, brought to you by apparel brand Everlane: Instagram.

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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

But tapping into buzzworthy conversions isn’t a silver bullet for social media success. For GoFundMe, they’re usually tied to a significant news moment or a cultural conversation — like noticing a surge in violence against Asian Americans and figuring out what they can do to help. Trends mean different things to different brands.