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Foursquare Driving Media Paranoia Fun Fest

Socialized

The idea is that you “check in&# with a service like Brightkite or Foursquare , letting your friends know you are at a restaurant, the office, the gym, etc., “God damn Foursquare! The only thing that makes sense about this is the idea that insurance companies would be excited about a new way to deny consumer claims.

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How to Use Social Proof to Boost Conversions

Sprout Social

Imagine if brick and mortar companies displayed the average review of every product they sold in stores. For local businesses that might mean Yelp, Google and FourSquare. For others like software companies, aim for positive feedback on sites like G2 Crowd. higher conversion rate than those without any reviews.

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VenueSeen: New Monitoring Tool Brings Customers and Brands Closer Together

Mindjumpers

VenueSeen sends a notification to the subscribing business when a customer shares their experience at the business’ specific location on Instagram, Foursquare or Foodspotting: a shared photo, a mention or a comment tagged with the company location.

Tools 228
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Website and Conversion Optimization in Hard Times

Freelance Social Media

Everyone knows that more often then not that marketing dollars are often the first to go, most of us also know that the companies that make smart use of their marketing dollars in economic downturns often can gain considerable market share. If you are currently converting at.5% That sounds pretty cost effective to me.

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Seven Social Media Insights on CES

Dave Fleet

If your company is attending CES, take the opportunity to create awareness of where you’ll be and what you have to offer ahead of time, both through public channels (e.g. If your company is there showcasing their products or announcements, take advantage of that to create content for non-attendees: Go behind the scenes on your booth.

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Check-in on Product Discussion and Get Rewarded on German Rating Site

Mindjumpers

The Chicken” is a German website based in Berlin and it applies a Foursquare model to product and brand discussions. But what is especially interesting about this German site (and what makes it stand out from other rating sites) is the fact that it uses a location-based model much like the one of Foursquare. Should I buy it?

Sites 198
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GetGlue Gets Down to Business

Firebelly

GetGlue , the social service that many call “the Foursquare of entertainment,&# launched its dashboard for marketers this week. Like Foursquare, the more you check in, the more stickers you earn, and each medium has a Guru (the Foursqaure equivalent of a Mayor). HBO was one of the first networks to sign on as a partner.