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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Nurturing a community of followers can be a substantial asset for companies of all sizes, especially when launching new products or striving to increase the rate of return customers.

Report 147
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5 Steps to Thinking More Socially About Communications

Dave Fleet

Just as most companies invest resources in media monitoring, online monitoring should be a core component of any companies’ online activities nowadays. This has three big implications: Self-identified audience – if people are talking about your company or brand, they’re doing the equivalent of raising their hand as people who care.

CPM 413
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Creating a marketing strategy

Koka Sexton

I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. I work with some companies that have maybe 15 to 20 pages on their website. What are the designs?

Strategy 103
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How To Leverage Social Listening For Managing Crisis

Keyhole.co

It’s easier than ever to call out individuals and companies for shady behaviors. Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Perhaps your company has a reputation for using sustainable palm oil.

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Web Presence Optimization, Reloaded

Webbiquity SMM

Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). The diagram above is meant to be comprehensive, to show all of the tactics that can be employed.

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Framework for Corporate Social Media Ethics and Compliance

Socialized

Where does a company draw the line between risk and reward when trying to get the most out of its social media marketing or PR? I’ve had dozens of great conversations about this in the past few weeks, and I have been thinking about a framework for ethical and compliant social media marketing. And most companies do get caught.

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Marketing Automation vs Sales Automation

Oktopost

For example, companies that use automation to manage their leads can expect a 10% or more bump in revenue within 6-9 months. Lesser people are required to manage the logistical and administrative aspects of the marketing operations, regardless of how fast the company is growing. Not a Must for New Companies. Main Responsibility.