Company Content management systems Hubspot Social Media 
Oktopost
FEBRUARY 19, 2019
Well, in many ways, Marketo and HubSpot are not unlike Sparta and Athens. Both companies have different strategic paradigms. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Social Media Management.
Convince & Convert
APRIL 2, 2015
The brand wasn’t targeting consumers, but transport companies. So why make a B2B ad that looks like B2C content? In their haste to produce marketing messages that demonstrate the value of their products and services, many companies default to the text-heavy, jargon-loaded, spec-focused content they relied on in the analog days.
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Writtent Blog
OCTOBER 7, 2013
One of the largest and best-known editorial calendar tools, Kapost is the software behind the content strategy at companies like Content Marketing Institute, CBS and Cisco. The software tracks the workflow of your content marketing from strategy to execution and social distribution. HubSpot Editorial Calendar.
Webbiquity SMM
NOVEMBER 21, 2011
Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Why are so many companies now embracing blogging? But while a company blog should carry over certain key branding elements (e.g.,
Writtent Blog
JULY 23, 2013
Companies which use blogging metrics and analytics are, on average, 5-6% more profitable than their competitors. A myriad of factors make content marketing and small business strategy significantly harder than it was a few years ago, including rapidly-changing technologies and consumer behavior. Which Blogging Metrics Should I Track?
Writtent Blog
AUGUST 29, 2013
However, rest assured that if you’ve learned anything about SEO or content quality during your time writing for the web, or engaged in any re-branding efforts, there’s a significant chance a content audit could revolutionize your online presence. Why Content Audits are Critical. Categorize by Type of Content.
Writtent Blog
NOVEMBER 22, 2013
While there’s an intense focus among marketers to leverage blogging for lead generation and new customer acquisition, content marketing can also be critical to delighting your current clients. Companies that prioritize their customer experience typically experience 60% higher revenue. Incorporate these wins into your content marketing.
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