The Realtime Report

JUNE 6, 2016

According to a report from ComScore , we’ve long passed the tipping point between how many people access the web via mobile devices versus the traditional desktop. In fact, only 42% of people are using desktops and laptops compared to 51% for mobile devices. Do you really want to trust your advertising to a mobile ad network?

Brands 70

Brands comScore Mobile Loyalty 70

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2.

Social Media 162

Social Media Flipboard Journal comScore 162

Twist Image

FEBRUARY 23, 2012

Mobile is small. The real shift that we're going to see is from desktop versus mobile. It's going to be a fast and exponential shift (and yes, I realize that this statement flies in the face of some of the biggest research companies out there). mobile advertising. mobile marketing. reserach company.

comScore 104

comScore Microsoft Mobile Blogger 104

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Writtent Blog

APRIL 25, 2013

3) Companies that blog have 97% more inbound links. 5) 92% of companies who blog multiple times per day have acquired a customer from their blog. 10) 33% of B2B companies use blogs. 12) 81% of companies consider their blogs “useful,” “important,” or “critical” Tweet (Source: Hubspot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Firebelly

OCTOBER 22, 2009

We’re watching videos so often, that Comscore reported in 2007 that “Americans viewed more than 7 billion video streamsonline.” Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Case in point: Apple vs. T-Mobile. Video is all around us. Themellow music.

comScore 100

comScore Video Apple iPhone 100

Buffer Social

JANUARY 25, 2018

Social media is going mobile. We’re very grateful to the companies and organizations that have collected and analyzed the data. Social media is going mobile. Instagram: Because it’s a mobile-first app, I think it’s safe to assume most of its users use the app on mobile. billion social media users.

Social Media 111

Social Media Trends Report Survey 111

Ignite Social Media

DECEMBER 16, 2016

On a positive note, they have been working more with third party research groups (like Nielsen, comScore, Moat) to validate their reporting due to requests for independent measurement of ad performance. Many of the problems with Instagram come from it’s mobile-only format.

Analytics 60

Analytics Platform Social Media comScore 60

Proactive Report

FEBRUARY 20, 2011

Read the article>> Companies Need to Prepare for Being Asked to Provide Content for E-Discovery. By the end of 2013, half of all companies will have been asked to produce material from social media websites for e-discovery, says Gartner. used their phones to access social networking sites at least once a month, says ComScore.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features. So that's my current view on some of the things happening with Pinterest.

Apparel 167

Apparel comScore Delicious Posterous 167

Sprout Social

NOVEMBER 22, 2016

It’s one of the most effective ways to reach the masses and build awareness for your company. This is one of the biggest challenges companies face on social media, particularly for marketers tasked with proving the ROI of a social media campaign. Make Your Landing Pages Mobile First.

Conversation 40

Conversation Social Media Tips comScore 40

Akamai Marketing

FEBRUARY 9, 2011

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Mobile apps aren’t going away – people love their ease of use. If there is any area that illustrates that importance of integration, its mobile. Social media, search and apps all need integration.

comScore 156

comScore Review Klout Marketing 156

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 166

Google Picasa Engineering Adwords 166

Convince & Convert

DECEMBER 30, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 149

Google Picasa Adwords Engineering 149

Convince & Convert

JULY 3, 2011

Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. I instead want to focus here on when Google Plus/Google + (jury is still out it seems) will become viable for company usage , and how it might impact Twitter and Facebook social outposts.

Google 147

Google Picasa Engineering Adwords 147

Buffer Social

JULY 27, 2016

With the flexibility to share any photo or video you want through Snapchat — not just those you took within the app — the company has opened up a whole new way to create content. And the company is also making strides with older generations. Users can access Memories by swiping up from the camera section of the app.

API 40

API Marketing comScore Video 40

Proactive Report

DECEMBER 24, 2014

Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. And that’s not just the majority of mobile time, that’s the majority of all digital time. And they were right.

Mobile 80

Mobile Strategy comScore Content 80

Hootsuite

MARCH 2, 2020

Last year’s Prophet Brand Relevance Index put Pinterest in 10th position, behind companies like Apple, Spotify, Android, and Disney. And according to a recent study by ComScore , more than 80% of U.S. 85% of Pinners are on mobile. You know what that means: Optimize for mobile. women ages 18-64 with children use Pinterest.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Bill Hartzer

FEBRUARY 8, 2010

The system automatically determines the volume of mentions and sentiment value regarding a brand, company or person. One surprise was Ford rising to the seventh position, as the company benefited in the media from strong sales reports while competitors suffered from lingering bankruptcy discussion. billion in paid advertising.

News 109

News Report Social Media Reputation 109

Convince & Convert

MAY 29, 2018

comScore ]. 92 percent of mobile video viewers share videos with others. Something to consider: Some tests say people respond more to square videos on mobile , while horizontal videos perform better on desktop, regardless of platform. Well, you’re on the right track and asking the right questions. Wordstream ].

Platform 150

Platform Campaign Video YouTube 150

Hootsuite

SEPTEMBER 10, 2019

So, searching Instagram -Facebook returns sources that mention Instagram but not its parent company, Facebook. But this might come in more handy if, say, you were searching for information on Amazon, and you only wanted results about the company, not the rainforest. Company web properties. Company social profiles.

Research 111

Research Social Media HootSuite Tips 111

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). comScore). A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Bazaarvoice). Q & A on UGC and Digital PR with Alicia.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). comScore). A 2015 comScore study showed that engagement rises by 28 percent when there is a mix of UGC and branded video content about products. Bazaarvoice). Q & A on UGC and Digital PR with Alicia.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Atom Thought

APRIL 22, 2010

Comscore 2009). Showcase your company through a multimedia enabled microsite Free. Mobile monetization ( i have a few ideas, need to think more). Mobile Marketing! Times jobs with such huge investments and claims of highest volume of active resumes. is still number 3 in terms of traffic share. and advice.

Repository 145

Repository comScore Price LinkedIn 145

Convince & Convert

APRIL 26, 2012

Lee: Yeah, that’s from Comscore. space is not only competing against other companies that are creating. So it seems like a lot of companies are like, great, well we’ll just make more content, right? strategy consulting practice in the last company that I was in. It’s mobile. Jay: One of the stats.

Social Media 134

Social Media SEO Retail Conference 134

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Marissa McNaughton looks at social media use among America’s largest companies. hours to 6.3 for the year).

Statistics 190

Statistics Research Social Media B2B 190

Kikolani

JUNE 23, 2016

Online videos account for almost 50% of mobile traffic. Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Viral videos are earning tons of views every single day. 81% of US Millennials use YouTube.

Video 111

Video Tips Marketing Film 111

Kikolani

JUNE 23, 2016

Online videos account for almost 50% of mobile traffic. Global media analytics and measurement company, ComScore , states that 45.4% All these companies kicked off as distribution platforms for content that was licensed. Viral videos are earning tons of views every single day. 81% of US Millennials use YouTube.

Video 60

Video Tips Marketing Film 60

Sprout Social

NOVEMBER 14, 2016

First let’s look at how you actually add multiple Instagram accounts to your mobile device. To get started on your mobile device: Click on your profile and look for the sun icon (iPhone) or three vertical dots (Android) in the top right. What that means is you could use multiple accounts to highlight one specific part of your company.

Instagram 40

Instagram Brands How To Fashion 40

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? There’s a difference between blogging, and having a company blog that you update so often. If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong. Your Competitors Are Blogging, a Lot.

Sysomos 88

Sysomos Hubspot SEO ROI 88