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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement.

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5 Tips for Turning Your Social Media Following Into a Paid Membership Community

Buffer Social

When I was building a social media audience for an e-commerce company I ran a few years ago, the go-to options for monetizing that audience never appealed to me.   That’s just one of the reasons I fell into the world of paid membership communities as a way to build a sustainable business around a social media audience.

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Community platforms do not equal community

SocialFish

At one point in the presentation, we talked about the fact that while building a private event community site can be one tactic in your social media arsenal, this by itself does not community make. View more presentations from SocialFish. Here are some of the reasons why ).

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Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Recently I had a discussion with a client about doing social media “inside out&# – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. How did EMC start on their social media journey? Turns out it was a timely ask.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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Interview: EMC Does Social Media From The Inside Out

Adam Cohen

Recently I had a discussion with a client about doing social media “inside out” – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. How did EMC start on their social media journey? Turns out it was a timely ask.

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Enterprises Struggle To Measure Social Media ROI

Proactive Report

Our recent study of the top companies across several categories revealed that on average just over 80% are using some form of social media. Check out how to do a social media strategy and the steps you have to take before you set your goals and metrics. Hypatia didn’t specify what response the other 29% gave.).

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