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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement.

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Community platforms do not equal community

SocialFish

At one point in the presentation, we talked about the fact that while building a private event community site can be one tactic in your social media arsenal, this by itself does not community make. As an organization, you need to go where your people are. View more presentations from SocialFish. Think about it.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Your content team shouldn’t the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social.

Team 149
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Enterprises Struggle To Measure Social Media ROI

Proactive Report

Our recent study of the top companies across several categories revealed that on average just over 80% are using some form of social media. Check out how to do a social media strategy and the steps you have to take before you set your goals and metrics. Hypatia didn’t specify what response the other 29% gave.).

ROI 82
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Is a Discord community right for your brand?

Sprout Social

Gen Z, in particular, is opting to spend time in smaller, private online communities. Marketers, creators and community builders looking to future proof themselves should take a moment to reflect—are you part of that “digital campfire? Discord is not a traditional social media platform. A Discord server is a hub.

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The Future of Community Management

Ignite Social Media

If there’s one thing we’ve learned being the original social media marketing agency, it’s that nothing in our world stays the same for long. So, when I was asked to share what the future of community management would be like, at first it felt like an impossible task. Let’s Get Grounded: What’s Community Management, Really?