Ignite Social Media

MAY 27, 2016

The role of a CM, as we know it today, really started in 2005 , when the role was akin to “The Forum Moderator.” So, it’s no surprise that a roster of amorphous responsibilities led to the expansion of the CM discipline – and thus, CM teams were born and are now the norm. That people-first mentality seeps into everything a CM does.

Communities 113

Communities ROI Team Social Media Management 113

Social Media Strategery

MARCH 8, 2011

Along with this realization has come greater demand for people to handle things like user adoption, marketing, and community management – we’re witnessing the rise of the internal community manager. The Internal Community Manager wears many hats. The same thing happens in an online community.

Communities 137

Communities Wiki Yammer Forums 137

Social Media Strategery

AUGUST 26, 2010

Home About Me Speaking Legal-ese My Team Gov 2.0 Out of everyone, shouldn’t the development team, at least, be the biggest advocates of the very software they’re implementing? The team responsible for increasing awareness of your Enterprise 2.0 platform haven’t even created profiles of themselves.

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this.

Communities 117

Communities Groups Groups Social Media 117