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How To Use Customer Insight To Power Your Business

The Realtime Report

Smart companies will use the insights they get from customers in a number of ways; from fixing holes in marketing campaigns to informing product messaging and even developing and co-creating new products. Research is conducted using community platforms or on a one-to-one basis. How To Use Customer Insight To Power Your Business.

How To 114
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Beyond integrations, Sprout’s focus on partnership adds value for our customers

Sprout Social

As Sprout expands our offering of business and technical integrations, we’re working closely with each company, ensuring our strategic relationships and holistic approach to partnerships truly set us apart. . Monitor for five star service with a host of review platforms. Setting a gold standard for partnerships.

Reddit 103
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Controlling The Conversation: Strategies To Get People Talking.

Jason Yormark

It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations. Be Everywhere The first step that any business needs to take is establishing themselves as a company that embraces community. In other words, a community platform that lives on your site.

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Link Love Monthly: Best of March 2011

SocialFish

A Report Card on Web 2 and the App Economy (John Battelle’s SearchBlog). Things Companies Don’t Want to Hear about Social Media (Sysomos). Things Companies Don’t Want to Hear about Social Media (Sysomos). 8 Signs You Have Outgrown Your Online Community Platform (Socious Member Engagement Blog). Ecosystems.

Sysomos 162
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Link Love Monthly: Best of September 2010

SocialFish

How To Be The Jack Bauer Of Your Company (Adam Singer). Offline-to-Online-to-Offline: Lessons Learned in Building a Custom Community Platform (Frogloop). What McDonald’s got wrong about Foursquare, Social Media strategy, measurement, and ethical reporting. Under Construction (Acronym). Olivier Blanchard).

Analysis 165
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Enterprises Struggle To Measure Social Media ROI

Proactive Report

Our recent study of the top companies across several categories revealed that on average just over 80% are using some form of social media. Yet another study shows that most have not figured out how to calculate a return on that investment. Hypatia didn’t specify what response the other 29% gave.). And I would agree with that.

ROI 82
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The Many Roles of an Internal Community Manager

Social Media Strategery

Ombudsman – When the community starts complaining about the speed, reliability, or accessibility of the platform, you need to be the one to bring up those concerns with the developers and push to get these issues fixed. After all, you’re the advocate for the community, not a mouthpiece for the development team.