agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. What’s the Latest in Social Media?

Social Media 96

Social Media Social Media Management Trends Influencer 96

Hootsuite

MAY 13, 2021

The fuse of a social media manager burns at both ends. Most people experience social media burnout and workplace fatigue at some point. But social media managers often feel the burn of both at the same time. For social media professionals, self-care tips smack a little differently.

Social Media 145

Social Media Exercises Committee Marketing 145

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

Team 131

Team Social Media Management Skills Trends 131

Hootsuite

OCTOBER 23, 2023

But social success is a lot more complex than posting occasionally on Facebook and Instagram. If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. What your specific social media team does can vary wildly. But we can help!

Skills 80

Skills Team Social Media HootSuite 80

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015.

Social Media 109

Social Media Marketing Atlassian Team 109

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. But for a long time, communities built specifically for them have been few and far between. Read on to learn how members have found value in the platform and lessons we’ve learned so far for building a successful brand community.

Communities 81

Communities Community building Industry Crowdsourcing 81

Buffer Social

JANUARY 22, 2024

Lindsey Gamble , who writes a newsletter about social media and the creator economy , predicts that 2024 will be the year of influencer marketing on LinkedIn. Similarly, Lia Haberman , who writes the ICYMI newsletter , which chronicles the latest in marketing, shared a LinkedIn-focused prediction, except with a focus on brands.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Hootsuite

JANUARY 15, 2020

Understanding social media demographics —the different audiences that each platform has the potential to reach—allows you to: Reach the right audience. Fine-tune your marketing strategy. Simple: The best social media marketers know where their audience is. General social media demographics.

Social Media 145

Social Media Marketing YouTube LinkedIn 145

Waxing UnLyrical

JUNE 3, 2013

Even though it’s more than a year old, Maggie McGary ‘s post is a must-read for anyone considering a career in community management. Why: Carrie Keenan shares some great advice for those who are new to the Social Media Manager or Community Manager role.

Communities 249

Communities Community building Consultant Social Media Management 249

Pixlee

OCTOBER 28, 2019

The last decade has been huge for influencer marketing. So huge that it’s now hard to imagine our social media feeds without influencer marketing. . With so many technological changes on the horizon, what’s next for influencer marketing? . Community-Driven Selling. Podcasts have opened brands to new markets.

Influencer 59

Influencer Marketing Authentication Metrics 59

agora pulse

FEBRUARY 10, 2021

Running a busy marketing agency like Contentworks, this tool is essential for planning. . With 2020 seeing an increase in social media usage due to globally enforced government lockdowns, brands had a great opportunity to build community. This is a fun way to stay relevant and build a strong social media presence.

Organization 207

Organization Social Media UGC How To 207

Ignite Social Media

MAY 26, 2023

Writing is no exception; AI can be used to generate content for marketing campaigns or automate blog entries. Data — Source data or examples From that, here’s a well-written prompt you can use: Imagine you’re a full-time content creator working at a social media marketing agency (tone). Try SocialCraft.ai

Content 78

Content How To Social Media Management Social Media 78

Pixlee

MARCH 21, 2022

The idea of “Instagram Customer Service” regularly impacts marketers who use it for advertising and community-building, but also receive feedback from consumers. Essentially, providing Instagram Customer Service to your community means being willing and available to address their questions and concerns within the app. .

Instagram 74

Instagram Brands Notification UGC 74

Waxing UnLyrical

SEPTEMBER 18, 2013

Lisa Larranaga Denten is the social media manager of Cision US. She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics. Extend the Life of Your Event with Post-Event Planning.

Eventful 195

Eventful Hashtag Tumblr Community building 195

agora pulse

JANUARY 30, 2021

Every year, some of the most brilliant social media marketers in the industry provide training and tips to our audience through summits , courses , and top-notch content. The Beatles were constantly listening to other people’s music, just like we consume other marketers’ content. Use live video for community building.

Social Media 132

Social Media Tips Strategy LinkedIn 132

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

agora pulse

MARCH 24, 2020

New to the world of social media? This glossary can help you better understand all the different social media terms. Or maybe you’re a seasoned social media manager … but you still come across new words now and then in your workday. Your Social Media Content Marketing Checklist.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. B2B marketing has felt these shifts as much as any other field. Social platforms have provided effective and coronavirus-safe ways for businesses to share and connect.

B2B 139

B2B Social Media Strategy LinkedIn 139

Buffer Social

JANUARY 26, 2021

For most small business owners and marketers, this means checking Instagram regularly to keep a close eye on important comments. There are all the benefits of community building and engagement but it’s also a huge time saver for me. Beverly McLean, CTC, Director of Social Media at Covington Travel told us.

Instagram 96

Instagram Engagement Notification Small Business 96

Oktopost

MAY 12, 2021

With a “red carpet” branded community experience, you actively demonstrate that your company cares about your clients and customers. 6 Tips for B2B Brands Community-building. Use these helpful tips to maximize your community-building efforts and make the most of your brand in 2021. . Invite Your Tribe.

B2B 122

B2B Communities Brands How To 122

agora pulse

APRIL 4, 2019

Because so many people are interacting with a brand across multiple channels and multiple touch points, having a strong omnichannel integration can increase the overall effectiveness of your marketing efforts and keep people moving through the digital sales funnel more successfully. Set Up Distinct Funnels. Here’s how you can do that.

Social Media 107

Social Media Content Campaign Authentication 107

Hootsuite

APRIL 21, 2021

Whether you’re a seasoned Instagram expert trying to understand the latest algorithm change or wondering whether to switch to an Instagram Creator account or Instagram Business account , taking Instagram courses is a great way to help you build the best Instagram marketing strategy possible. Community building.

Course 131

Course Training Skills Instagram 131

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content. Published on.

Template 93

Template Templates Social Media Video 93

Buffer Social

MAY 8, 2017

That’s why we’re super excited to share a brand new Minisode with you all about how you can utilize Buffer to get the most out of your social media marketing. These Minisodes offer a fun change of pace from our traditional long-form episodes on The Science of Social Media.

Social Media 101

Social Media Marketing Flipboard Hashtag 101

Buffer Social

MARCH 5, 2021

The best marketers today are building loyal fans by engaging with their audience in the comments and in messages. By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again.

Company 89

Company Social Media Instagram Social Media Management 89

agora pulse

DECEMBER 11, 2018

In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes. Let’s chat about what they mean for social media marketers who use third-party tools to manage Instagram profiles. Heads up: It’s not that bad.).

API 102

API Instagram Hashtag Notification 102

Buffer Social

APRIL 6, 2017

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Today, we’d love to share our marketing team’s favorite tools!

Tools 111

Tools Marketing Survey Team 111

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

Social Media 88

Social Media Content Airlines Authentication 88

Ignite Social Media

MARCH 31, 2023

contact us View our blogs for more social media marketing resources. And by now every social media marketer should have outlined… Read More What Does the Talk on TikTok Ban Means for Brands? With small steps and a lot of dedication, we can make that happen. Cheers to you, woman. Happy Women’s Month!

Team 78

Team Policies Resources Construction 78

Hootsuite

MARCH 29, 2021

As with the Twitter experiment, our hunch was that our LinkedIn community finds posts without links and calls-to-action more engaging — and thus that these types of posts would obtain further reach. Hootsuite’s LinkedIn marketing strategy involves a mix of posts with and without links. Methodology. Try it for Free.

LinkedIn 132

LinkedIn Engagement HootSuite Metrics 132

Hootsuite

OCTOBER 26, 2023

One of the most exciting things about creating content for social media (aside from, you know, connecting with your audience, creating a community, building your brand, and all that good stuff)? Partner with brands Many creators earn money by getting into influencer marketing , or partnering with brands.

Instagram 88

Instagram Brands How To HootSuite 88

Keyhole.co

MARCH 31, 2021

Influencer marketing is one of the most powerful ways to grow a brand in social media. And to guarantee marketing success you need to measure your results, which is why you need these influencer KPIs. Social Engagement. Social Engagement. 6 Influencer KPIs to Track Every Campaign. Influencer Analysis.

Influencer 121

Influencer Campaign ROI Discount 121

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. Adam Singer is a digital marketer and blogger at The Future Buzz.

Tools 277

Tools Tips Marketing Social Media 277

agora pulse

OCTOBER 20, 2020

A total of 69% of marketers are finding it challenging to switch in-person events to virtual, according to the ‘Turning In-Person Events into Virtual Experiences on LinkedIn” guide from the social media platform. LinkedIn wanted to help those struggling marketers. Marketing Your Event. Table of Contents.

Eventful 95

Eventful LinkedIn Conference Notification 95

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts.

Skills 40

Skills Social Media Hosting Marketing 40