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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build blogs and teach conversational marketing and business relationship building techniques. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Don’t fabricate this).

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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. A study earlier this year by Russell Scibetti found that only 16 of 146 professional sports teams actually even allow anyone to direct message them on Twitter without the team following them first.

Team 151
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. A study earlier this year by Russell Scibetti found that only 16 of 146 professional sports teams actually even allow anyone to direct message them on Twitter without the team following them first. See you next time.

Team 100
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building.