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Skittles: Having the Blues Can Cause Huge Facebook Fan Involvement

Mindjumpers

Videos and photos showed a smooth launch of a new product – right up until the point of transporting it from the factory in Czech to the UK market. By having a character to follow and involving fans in the process of launching a new product, Skittles created a feeling of community belonging amongst fans.

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10 Government Marketers to Follow on Social Media

Social Media Strategies Summit

For instance, hes a big advocate of joining a community. Jessie Brown is the Social Media and Communications Specialist at the Iowa Department of Natural Resources and was previously a Vice President for the Government Social Media Member Council. Why should you follow him? Jessie Brown Who is she? Russel Lolacher Who is he?

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8 Tips for Using Social Media for Political Campaigns

Almost Savvy

First a note to the candidates: You have my deepest respect and admiration for being willing to step up and commit to helping our community, state, school board, water district, transportation or other sort of infrastructure management body. It shouldn’t have been a surprise that the online community didn’t grown much.

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8 Stops on the Path to a Better Blog

Convince & Convert

In last month’s Blog Rescue column , we took a look at how a company might traditionally use a blog, but this month, we’re taking a look at a website from UCLA Events & Transportation, BeAGreenCommuter.com (BAGC), aimed at encouraging the UCLA community to consider alternative forms of transportation.

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10 Non-Profit Social Media Campaigns That Made an Impact

Social Media Strategies Summit

View this post on Instagram A post shared by United Way (@unitedway) Their promotional efforts clearly worked, with the benefit concert helping to raise $11+ million for the United Way Disaster Relief Fund to support communities directly impacted by the hurricanes. If the answers yes, slot it into your content calendar.

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4 Innovative Ways to Create Greener Communities and Businesses

The Realtime Report

4 Innovative Ways to Create Greener Communities and Businesses. Nowadays, we can utilize innovative technologies and schemes to improve communities and protect our environment. Take a look at the following five innovative ways you can create greener communities and businesses. Swap to Solar LED Street Lighting.

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10 Ways Government Agencies Can Increase Their Engagement on Social Media

Social Media Strategies Summit

Provide Community News & Updates. Arguably the most obvious use case of social media for government agencies is providing news and relevant updates to your community. Read more about this funding and the overall Transportation 2050 plan in the #PHXNewsroom : [link] @PhoenixMetroBus #PHX pic.twitter.com/xForZlIIwb.