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Study Finds That the Majority of Community Notes are Never Displayed on X

Social Media Today

With Meta moving to integrate its own Community Notes, the data raises concerns.

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10 Government Marketers to Follow on Social Media

Social Media Strategies Summit

For instance, hes a big advocate of joining a community. Jessie Brown is the Social Media and Communications Specialist at the Iowa Department of Natural Resources and was previously a Vice President for the Government Social Media Member Council. Why should you follow him? Jessie Brown Who is she? Where can you find her?

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How “MeeMaw” Helped VDOT Northern Virginia Create a Highly-Engaged Social Media Community

Social Media Strategies Summit

In some ways, it’s deserved, with numerous studies linking social media usage to poor mental health outcomes. Building a Social Media Community Think about your own network for a second: how many loved ones do you communicate with via multiple platforms? “But feelings are the driving force of what we do as professionals.”

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Does your brand take bloggers seriously?

Sherrilynne Starkie

The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence.

Blogger 389
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Top 8 Social Media Marketing Trends to Watch for in 2025

Social Media Strategies Summit

Case Study: Spotify Spotify has been producing its yearly Wrapped reports for a decade now. Case Study: Hilton When it came to promoting its sub-brand Graduate Hotels, Hilton could simply have run an ad hyping up the amenities, locations, and other features. Case Study: Sephora Sephora is a master of social media SEO.

Trends 158
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TikTok Magic: How Four Brands Cashed In on Going Viral

Convince & Convert

In these case studies, the products went viral thanks to their customers and fans, not a brand-led campaign or product launch. Check out our Visit California TikTok case study and let us know how Convince & Convert can support your brand. That’s still true. But how these brands responded is what you want to pay attention to.

Brands 158
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Influencer marketing goes mainstream

Sherrilynne Starkie

No longer reserved for journalists, media personalities, industry analysts and community leaders, the word influencer is used to describe anyone who has a large and loyal (mostly) online following. The study focused on Instagram and #ad hashtag used by most influencers when its a paid-for post. Instagram influencer marketing.