Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? Write about fantasy baseball.

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Sports Social Media Engagement Compete 83

Convince & Convert

JUNE 29, 2017

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. How cool was that?

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Ignite Social Media

NOVEMBER 13, 2017

While the NHL doesn’t have the massive audience of the NFL , hockey fans are a dedicated bunch and love following their favorite team(s) on social media. With that spotlight on hockey, let’s take a look at three of the best NHL teams to follow on social media (in no particular order). Los Angeles Kings. Nashville Predators.

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Team Social Media Sports Discount 106

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

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Audiense

MAY 23, 2016

This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram. All sports, athletes, and clubs have their own unique interests. Meanwhile….

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Sports Data Instagram Marketing 111

Convince & Convert

AUGUST 2, 2013

So while Bryan is really the core of the social media “team” for the San Francisco Giants, he is not the only one creating the content they share. The in-house video team and photographers take photos and videos, media relations handles trade information, and then Bryan makes sure fans are in the loop. Holy Social.

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Convince & Convert

SEPTEMBER 4, 2015

The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon.

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Sports Content How To YouTube 60

Sherrilynne Starkie

MARCH 11, 2013

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Evraire must rue the day he thought that properly researching something as important as the name of a new professional sports franchise could be skipped in an attempt to avoid complexity in marketing.

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Sprout Social

NOVEMBER 12, 2023

Not only can the partnership save costs, but you also have access to more talent across teams. For example, one brand might have an excellent product team, but a small creative team, so collaborating with a company that is known for its originality and innovation could be a perfect match.

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Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media?

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Sprout Social

OCTOBER 11, 2022

BBC Sport had a sound approach to setting boundaries on their pages amidst transphobic comments about Olympian Laurel Hubbard. The BBC Sport account shared that they would: Block people bringing hate to their comments sections. — BBC Sport (@BBCSport) August 1, 2021. Work to make their accounts kind and respectful places.

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Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In fact, they cite Sprout’s Tag Report as one of the most useful reports in Sprout for their team. In social media, the most important questions are often the most difficult to answer or quantify.

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Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. It’s allowed Duke’s social team to move at the speed of culture and quickly adapt as channels and content trends evolve. With over 5.4

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Sherrilynne Starkie

APRIL 13, 2013

Bytown Sports And Entertainment, the company behind Ottawa’s new NBL franchise, is proof that there is no such thing as bad publicity. The company has just announced that the new basketball team will be called the Ottawa Skyhawks. So the Bytown team had both the social media and First Nations communities onside this time around.

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Social Media Strategery

OCTOBER 8, 2009

Home About Me Speaking Legal-ese My Team Gov 2.0 Development Social Media Sports Can Learn a Few Things From Gov 2.0 Development Social Media Sports Can Learn a Few Things From Gov 2.0 Imagine an Intelink-like service where every MLB team’s communications staff could log in and share information with each other.

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Keyhole.co

DECEMBER 26, 2023

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. Their unconventional strategy of sponsoring extreme sports and adventures to capture the youthful adrenaline junkie crowd.

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Oktopost

MARCH 25, 2024

By making advocacy fun and a team sport, your employees are much more likely to get involved – we all love a bit of friendly competition, don’t we? Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors.

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Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

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Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. Community Tab. Could they be both? YouTube TV.

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Likeable

JULY 13, 2021

In a momentous change that will significantly alter the college sports landscape, the NCAA has announced that it will finally allow student-athletes to be paid for their name, image, and likeness. This is huge news for local communities too. Want to work with an awesome team on your influencer marketing strategy? WHAT HAPPENED.

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Influencer Brands Sports Policies 98

The Realtime Report

NOVEMBER 27, 2020

Soccer star Keisuke Honda is the latest person involved with the sport to recognize the value of utilizing cryptocurrency as a method to connect to and interact with his many supporters. Soccer was among the first of the major sports to truly recognize the value of Bitcoin and other forms of cryptocurrency. Japanese Soccer Star.

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Sprout Social

SEPTEMBER 12, 2022

If you don’t have the resources to grow or train a social team, an agency is a must. If you do, an agency can spark new ideas, prevent burnout or provide a much needed load lift—social media teams say that bandwidth is one of their number one challenges. What do social media management services include? Headquarters location: Canada.

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Social Media Management Social Media Real Estate Brands 90

Oktopost

MAY 11, 2020

Talking about professional sports and adversity in business, Hackett gives an additional perspective to how B2B marketers can approach rapid digital transformation with the right mindset, skillset and toolset. Luckily, many B2B brands had already began enabling their sales and marketing teams to become more digital in their processes.

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SocialFish

JULY 15, 2020

Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Over the past decade, cookie dough fundraisers have become an easy, reliable, go-to fundraiser for schools and teams alike. Crowdfunding.

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SocialFish

JULY 15, 2020

Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Over the past decade, cookie dough fundraisers have become an easy, reliable, go-to fundraiser for schools and teams alike. Crowdfunding.

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Delicious Eventful Committee Groups 130

Ignite Social Media

AUGUST 1, 2023

Launched only three weeks ago , Threads has been a topic of intrigue in the social media marketing community, with brands curious about its potential. Watch below as three of our team discuss the study in detail. Of the 50 top brands analyzed, six (12%) opted to remain on the sidelines, not posting at all.

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Study Brands Patterns Sports 78

Ari Herzog

JULY 17, 2020

Engage task workers in team culture and create a culture of inclusiveness. College Sports: This prediction is about revenue (or, the lack of it). All of it hints at a possible future that includes cutting sports, slashing salaries, laying off staff, and weighing ability to fully funding existing sports if finances become too tight.

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Sports Travel Library Education 91

Ari Herzog

JULY 17, 2020

Engage task workers in team culture and create a culture of inclusiveness. College Sports: This prediction is about revenue (or, the lack of it). All of it hints at a possible future that includes cutting sports, slashing salaries, laying off staff, and weighing ability to fully funding existing sports if finances become too tight.

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Sports Travel Library Education 91

Sprout Social

APRIL 2, 2019

We launched in our home base, Chicago, where the community did not disappoint. Luka Dukich of the Chicago Bulls, Andrew Rosch of Trek Bikes and Mallorie Rosenbluth of Grubhub shared the stage to discuss their evolving relationship with social communities. For Luka, it’s focusing on community and the universal appeal of content.

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Sports Communities Sentiment Team 107

Sherrilynne Starkie

AUGUST 20, 2012

The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the management team could get used to the idea of social media. The launch last autumn extended the concept for use among other small groups, for example sports teams or book clubs.

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Groups Groups Sports Notification 337

Sprout Social

DECEMBER 15, 2016

As 2016 draws to a close we asked members of Team Sprout to share the best things they’ve read this year. Extreme Programming Explained” is a thorough but quick introduction to the XP management philosophy and walkthrough of how to involve the whole team to get buy in on said philosophy. Recommended by Shane, Software Engineer.

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Team Engineering Software Travel 40

Waxing UnLyrical

JUNE 4, 2014

Gangnam Style was a concentrated publicity effort based on the work of Psy and his PR team. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. User-generated content is far better at creating that community.

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Content UGC Community building Hotels 253

Pixlee

JANUARY 20, 2022

Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Non-esports brands frequently sponsor tournaments, teams, and players, taking on a form of non-endemic (not directly relevant) marketing.

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Sprout Social

NOVEMBER 29, 2022

So we asked a few members of Team Sprout: what brands are you watching for inspiration right now? Having worked first-hand with the OREO team on past activations for the LGBTQ+ community, I love the thoughtfulness and creativity that goes into content developed for social around a campaign.”. Read what they had to say.

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SocMed Sean

MAY 12, 2022

You can use it to spend your free time checking out images and videos of just about anything, from your favorite sports teams to fashion to hobbies and so much more. We restrict certain activity to protect our community. Instagram is an incredibly popular social media app that is enjoyed by millions of people around the globe.

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Issues Instagram Notification Feed 246

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. When Jeff Vinik bought the team in 2010 , he needed to make some major changes.

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Sprout Social

AUGUST 26, 2020

Esports is also a lucrative career for professional gamers and teams; in 2019, the prize pool for The International 9: Dota 2 championship was $33 million. For starters, we’re talking about a fragmented, hyper-social group of consumers who span the globe and have opinions on teams like 100 Thieves, Team Liquid and Evil Geniuses.

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