Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

Pros and Cons of your Social Media Team Structure

Ignite Social Media

With different clients comes different social media team structures that we work with. Social media teams are structured depending on how the brand divides their internal vs. external resources, and there are pros and cons to each approach.

Team 121

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5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! One point we drove home during the webinar is that resource allocations for social media teams are constantly changing. Social Media has always been a cocktail party.

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3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. ” Or “how can social media really impact our business?”

Why You Should Create a Social Media Approval Process for Your Team

agora pulse

Are you on a social media team? Social media management takes a team—even if you only manage a handful of agency clients or collaborate with colleagues throughout your company. Need a hand getting your team members on board with an approval workflow?

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? .

Social Media at Scale: Organizing Global Social Media Teams

Dave Fleet

One of the most fundamental questions in running a social media program at scale is, “how do I organize it”? More recently, he released a more focused look at the tensions facing companies who are looking at scaling their social media. One core team. Tweet.

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Hiring a Social Media or Digital Marketing Agency? Answer These 10 Questions First

Pam Moore

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. How to Subscribe to Social Zoom Factor Podcast .

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? You struggle with getting budget approved to implement your social media plan. Your executives don’t understand social media.

Three NHL Teams to Follow on Social Media

Ignite Social Media

While the NHL doesn’t have the massive audience of the NFL , hockey fans are a dedicated bunch and love following their favorite team(s) on social media. …both in this game and in professional football teams. Greetings, hockey fans!

Team 118

FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

SocMed Sean

Having worked in online community management for the last 15 years, I have had the privilege of putting together some amazing teams. The roles on a digital community team varied, ranging from digital strategists, to graphic designers…and everything in-between.

Knowing Your Social Community & Why It Matters

Ignite Social Media

Your brand is on multiple social media platforms and posting regularly, but when it comes to engaging your social community, are you giving your audience what they want ? Social media has a very different rhythm than other marketing channels.

Ready, Set, Action! How to Activate Your Social Media Audience and Communities

Pam Moore

They invest in social media platforms but don’t do much more than slap some fancy marketing branding lipstick on a Facebook business page, LinkedIn profile or Instagram account. How to activate your audience to nurture relationships and build community.

The Evolution of our Social Media Team

Waxing UnLyrical

The use of social media at our university is evolving. In the Fall of 2009, Education professor Alec Couros and I had a conversation about the seemingly endless number of ways social media could be used on campus. Social media just takes it to a different level.

Team 180

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

It's easy to get side tracked by all the geekdom in social. Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place.

Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Social media is not rocket science.

Social Media Management Tools Compared

Ignite Social Media

You’ve come up with a great social media strategy and your team has created some fantastic content. One last question before you do: will you post and monitor your comments natively, or will you use a social media management tool?

Top 5 Social Media Password Security Mistakes

Ignite Social Media

Social media password security can sometimes be an oversight and sharing these passwords with multiple people across several departments can get tricky. Below are five key guidelines to help ensure that your social media passwords are properly secured. source.

Social Media 2018 Keynote Presentation: Power of Intent and Perspective in a Digital World of Change

Pam Moore

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. The only guarantee you have in the world of social media, digital and online marketing in 2018 is change.

Could Buyer Personas be Your Secret Weapon for More Leads and Sales with Social Media?

Pam Moore

Executing your social media strategy is similar in that it's easy to skip to the easy parts…the posting on Facebook, Instagram, LinkedIn, Twitter etc. Webinar Title: Buyer Personas 101: How to Get More Leads and Sales with Social Media.

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? Marketers must use the data and social media insights to connect in a more human way. Success in business utilizing social media and digital marketing requires both art and science.

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Social Media and Digital Marketing Success Requires a Marriage, Not a One Night Stand

Pam Moore

It's why you have 8 seconds to make that first digital brand impression when your dream customer visits your blog, website or social network profiles. So why would we think that marketers and business leaders would think any different when it comes to social media?

3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. ” Or “how can social media really impact our business?”

Six Examples of Great Community Management

Ignite Social Media

There’s a lot that goes into community management. A community manager acts as the link between a brand and its customers- helping to build, grow, and manage their online communities. Community managers (CMs) are, in many cases, the voice of the brand.

Your CEO Hired a New Social Media Agency? Here’s How to Partner With them and Not Get Fired

Pam Moore

Subject line reads… “New Social Media Agency Kickoff Meeting Tomorrow.” Just 6 short months ago you were hired to lead the charge with social media. Before you start freaking out, take a listen to episode 241 of the Social Zoom Factor podcast.

Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Will key customers, prospects, and media be attending this trade show?

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The Guide To Social Media Marketing Automation

Webbiquity SMM

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Social media platforms and practices evolve constantly.

The Future of Community Management

Ignite Social Media

If there’s one thing we’ve learned being the original social media marketing agency, it’s that nothing in our world stays the same for long. So, when I was asked to share what the future of community management would be like, at first it felt like an impossible task.

10 Truths Nobody Told You About Being A Social Media Marketer

Pam Moore

It is clear social media marketing is delivering real and measurable business value for companies large and small today. However, as I discussed in detail in episode 218 of the Social Zoom Factor podcast , social marketers must also have a solid understanding of business and marketing.

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How to Hire and Partner with a Social Media Marketing Agency for Maximum Success and ROI

Pam Moore

Hiring a social media marketing agency is a big decision. Unfortunately many business and marketing leaders think they can quickly hire a social media agency to generate some fast buzz and a viral video. The truth is that social media is NOT a silo.

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How Social Media Monitoring Can Help Customer Service

Ignite Social Media

Social media is quickly becoming one of the leading channels for customers to choose when they are looking for customer service. Social media customer service accounts for 34.5% But how can social media monitoring help your brand’s overall customer service experience?

Robust Collaboration Tools to Empower the Modern Social Media Marketing Team

SocialFish

Your ability to communicate and keep your team working cohesively can be a mountain-scaling, yet necessary task for mastering entrepreneurship and selling online. Social media is the perfect medium for treating clients well and your team needs to be working in unison to achieve this.

Max Yoder Shares His Steps For Building Community

Firebelly

Max Yoder, the CEO and co-founder of Lessonly – a software designed to drive team productivity – and the author of “Do Better Work,” has successfully built a community in Indianapolis through steps he uses in his everyday life, both in the workplace and outside of the office.

5 Reasons Your Social Media Marketing Program is Failing

Pam Moore

Unfortunately many small business owners and marketing teams jump on social media expecting fast results. They are quickly disappointed when what they thought was a well thought out social media strategy, campaign or program fall flat on its face.

How to Get More Clients for Your Social Media Agency

agora pulse

Whether you’re launching a new digital agency or you’re growing your social media business, you need a few essentials. Social media management experience, high-level strategic knowledge, and business savvy are all critical. Put your social advertising experience to work.

Inside Look: How Two Teams Share a Social Media Inbox

Buffer Social

Only 10% of customer messages are answered on social media. We’ve found that some of the fastest-responding, maximum-delighting brands on social media employ a two-team approach to responding. Pick a team to triage at least twice per day. Community.

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Activating Your Social Media Second Team

Social Media Strategery

Who gives that big social media presentation if you can’t make it? Welcome to the world of Community Managers, New Media Directors, Chief Community Officers, and Chief Social Media Strategists. What’s a “second team&# you ask?

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3 Steps to Responding to Trends on Social Media

Ignite Social Media

One of the major benefits to social media marketing is the ability to capitalize on relevant trends to get in front of more people. However, it is important to keep in mind your overall social strategy before jumping on every trending conversation.

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What does a social media analyst do?

Unmetric

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. Enter social media analysts. So what does a social media analyst do? Social media analyst vs. Social media manager.

Popular Social Media Topics of 2016

Ignite Social Media

2016 has been a very eventful year, especially in the world of social media marketing. Starting with January, we’re going to take you through the year to see what popular social media topics were on marketers minds.

How to Hire and Partner with a Digital or Social Media Marketing Agency to Grow Your Business

Pam Moore

Considering hiring a digital marketing agency, social media agency or branding consultant? Unfortunately many business and marketing leaders think they can quickly hire a social media or digital marketing agency to generate some fast buzz and a viral video.

Social media manager vs. community manager: What’s the difference?

Sprout Social

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Running a brand’s social media accounts is a lot of work. As the social media industry has evolved, each role in the marketing team has developed along with it.

How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog. Need us to help train your team?