Laurel Papworth

MARCH 28, 2012

Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. The only things produced in social media sites are members (members produce the rest).

Social Media 66

Social Media Yahoo Banking Social Capital 66

Twist Image

AUGUST 10, 2012

Does that mean that social media and digital media has not disrupted the model or added new layers and opportunities? Community managers going everywhere and anywhere on Facebook that health nuts hang out? community management. community manager. corporate communication. digital media.

Crowdsourcing 110

Crowdsourcing Marketing Social Capital Collaboration 110

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 130

Social Media B2B Company Consultant 130

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. Where does social marketing fall into your approach? To me this also includes social capital, meaning your customers that believe in you.

Social Capital 196

Social Capital Journal Energy Campaign 196

Buzz Marketing for Technology

DECEMBER 15, 2009

Around this time last year I wrote about some Predictions for 2009 and while I would say 8 out of 10 have already materialized and the other 2 are on their way, it has become clear that this year was the year we past the point of no return on Social Media. Its time next year to embrace it!

Marketing 217

Marketing Adwords Mobile Social Graph 217

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

SocialFish

JANUARY 22, 2011

I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. Clearly directly relevant to associations.

Gov 2.0 196

Gov 2.0 Groups Groups NGO 196

Stay N' Alive

SEPTEMBER 21, 2010

How do we build community? The more you give, the more you will get back and the more your community will grow. Some call this “Social Capital&# , or “ Whuffies “, being a form of currency for that Capital. &# are probably the wrong questions you should be asking. Build cool stuff.

Influencer 102

Influencer Social Capital Publishing Twitter 102

Convince & Convert

NOVEMBER 1, 2011

But also, it’s perpetuated through the “social media experts” I can tell you that year after year, I would have to get in debates that would justify my friend to follow ratio on Twitter, for example. That fosters community. So part of this is self-created. We actually have to do it for the value in that.

Klout 121

Klout Social Capital Influencer Social Graph 121

Koka Sexton

APRIL 5, 2015

Several months ago I had the opportunity of being on my second Salesforce Live broadcast “ Using social connections to turn prospects into customers “ Truely an awesome experience. Over 30,000 people streamed the broadcast and the engagement on social media was amazing. Social media was the next frontier for sales.

LinkedIn 40

LinkedIn Social Capital Groups Groups 40

Koka Sexton

APRIL 5, 2015

Several months ago I had the opportunity of being on my second Salesforce Live broadcast “ Using social connections to turn prospects into customers “ Truely an awesome experience. Over 30,000 people streamed the broadcast and the engagement on social media was amazing. Social media was the next frontier for sales.

LinkedIn 40

LinkedIn Social Capital Groups Groups 40

Sherrilynne Starkie

JUNE 9, 2013

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. Social Media Analysitcs (Photo credit: cambodia4kidsorg). It gives a good understanding of what people are looking for, what they value, how they want to be communicated with.

Analytics 380

Analytics Social Capital Klout Analysis 380

Techipedia: Tamar Weinberg

JUNE 30, 2008

In a nutshell, I focus on Twitter for mostly professional discussion (sharing social media news and information), whereas Plurk is a less rigid platform and feels a lot less formal to me. and social media sphere. I feel that my Twitter usage is drastically different. You may have more than one.

Twitter 199

Twitter Microblogging MySpace Comparison 199

Convince & Convert

JUNE 30, 2010

It’s time to start thinking about social media the same way. I’m going to write more about my thinking in the area of social segmentation this summer, but for now what do you think? Programs like ThinkGeek ‘s @thinkgeekspam that includes only deals and offers may need to become the rule, not the exception.

Social Media 128

Social Media Strategy Automotive SEO 128

Convince & Convert

FEBRUARY 19, 2016

He is at the center of the community so far, as we map it out. Or I could say show me the social media veterans, etc., It turns out that there is not just one community here either. That’s interesting that mHealth is an important hashtag in this community right here. Unsurprisingly, there’s Tim Ferriss.

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

JUNE 23, 2010

But the communication lines do need to be in place so that when brilliance is spoken, you are listening. Effective crowdsourcing delivers exactly this and it can super-charge your social media efforts along the way. Before crowdsourcing there were focus groups, which never really worked too well.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

Convince & Convert

JUNE 28, 2010

For every piece of content you create, regardless of format, you should develop a Content Rationale Report that includes these pieces of information (as an example, I’ve included prospective answers for a social media metrics chart I’m developing) Format of Content: Downloadable chart and glossary (PDF).

Social Media 127

Social Media Strategy Report Buy 127