Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

This is a special live training event jam packed with 3 easy ways to use Facebook Messenger to grow your business starting NOW. Trust me, you will be using it after you learn how easy it is and how much it can benefit your business, your customers and your social media communities. Top 3 ways to use Facebook Messenger today to grow your business. Want the blueprint for social marketing success right now? Would you like a competitive Facebook edge?

5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Social media is huge and loud.

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Prioritize the Top Social Networks for Your Business with These 5 Easy Steps

Pam Moore

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. Time is our greatest asset in both business and life. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network.

12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Other than some minor jockeying for position, the chart below showing the largest social networks hasn’t changed much in the past few years. Buzzweb Community ). Buffer Social ).

10 Areas Where Small Businesses Lack an Online Competitive Edge

Kikolani

We all know it; even though we wish it weren’t true: small businesses have limited resources. They often have only enough time, money, and patience for the core of their business. Certainly, a small business should never sacrifice its unique selling position. But it’s equally true that businesses need exposure in order to stay up and running. Even so, many businesses struggle getting a competitive edge online.

Facebook Announces New Small Business Promotion Campaign to Highlight Benefits

Social Media Today

Facebook's launched a new ad campaign which will promote local businesses, and highlight The Social Network's community benefit

Facebook for Small Business: How to Reduce Overwhelm and Increase Results

Pam Moore

Facebook can be a game changer for small business and even corporate brands. Facebook enables businesses to build a brand presence that is intertwined with the rest of their online platform such as websites, blogs, video channels, and other social networks such as Instagram and more. However, as the social web is getting noisier by the minute, it is becoming more challenging to keep up with the changes. How to Subscribe to Social Zoom Factor Podcast .

The Road to Recovery: A Look at the Digital Future of Small Business 

Hootsuite

With MSME Day just past us, we’re celebrating small businesses, the people who run them, and looking at the strategies they’re using to rebound from the impact of COVID-19. 66 is the mother road, the road of flight,” wrote John Steinbeck of the migration of American farmers and small business owners at the height of the Great Depression as they marched down America’s now-historic Route 66, out of the dust bowl and towards California in search of opportunity.

What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

If you’re in a brick and mortar business, try reaching out to fans who are in the neighborhood with personalized, one-to-one offers. Mobile Community Controls. Community managers now have the ability to invite people to communities from their mobile devices, reshare items, and a whole lot more. While there are definitely ways of creating fan communities around your business and products, this one has all sorts of potential for marketing abuse.

Social Networking For a Cause: The Power of Online Communities

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes. Please also use the “share&# button to let your networks know how they can help.

Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It's the humans taking the action that will make or break your business. It's a human that makes the decision to invest in you and your business. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

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7 Steps to Build a Pinterest for Business Plan to Ignite Sales and ROI

Pam Moore

Do you have an interest in Pinterest for Business but don’t know where to start in developing your Pinterest for Business plan? Pinterest is an amazing platform that surpassed more than 10 million users faster than any stand alone social network in history. Pinterest is different than some social networks though in that it requires both art and science even more so. 7 Steps to Create Your Pinterest for Business Plan.

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Humanize It: 10 Tips to Make Your Tweets More Human

Pam Moore

Are your tweets helping you grow community and nurture relationships? Or maybe your tweets are all about you and it’s obvious you are only using social media and Twitter to blast noise about yourself. Newsflash: You can not fake relevancy or caring using social media. The concept of people buying from people was not invented by Facebook or any other social network. Social media is really no different if you think about it.

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3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook]

Pam Moore

SocialZoomFactor · Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan. ” Do you have what you think is an amazing social media or digital marketing plan? You don't have a plan that aligns to business goals and the needs of your audience.

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What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

If you’re in a brick and mortar business, try reaching out to fans who are in the neighborhood with personalized, one-to-one offers. Mobile Community Controls. Community managers now have the ability to invite people to communities from their mobile devices, reshare items, and a whole lot more. While there are definitely ways of creating fan communities around your business and products, this one has all sorts of potential for marketing abuse.

11 Social Media Ideas for Small Businesses

Sprout Social

One of the toughest parts about putting together a social media campaign is coming up with ideas. Even the most experienced marketers struggle to come up with social media ideas at some point. We’ve compiled a list of 11 social media ideas to get your creative juices flowing on those days when your mind goes blank. For instance, at Sprout we have a weekly Twitter chat that tackles relevant topics and challenges that social media and community managers face.

7 Steps to Develop a Profitable Social Media & Digital Marketing Plan [podcast]

Pam Moore

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram.

3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. Replay of a webinar I recently hosted with 3 Easy Steps to Get Your Social Media Budget Approved and Boss on Board with Your Plan ( grab a seat to the replay ). You don't have a plan that aligns to business goals and the needs of your audience.

10 Reasons We All Need Community in Business and Life

Pam Moore

Do you remember the early days when you waddled thru the social media mumbo jumbo. As your knowledge deepened, community expanded and influence rose you somehow forgot those little things you once celebrated. It reminds us just how important community is to us both personally and professionally. Community Doesn't Happen Overnight. Community isn't something that happens once just to help build you up from zero to one hundred or five thousand followers.

How to Master Facebook for Small Business

Sprout Social

So you don’t have a marketing team with fancy titles like “Inbound Marketing Manager” or “Social Media Analyst.” That doesn’t mean that you cannot rock Facebook for small business. If you are not taking advantage of this powerful network, you are missing out. But what if you are completely confused about how to market to and engage with these users as a small business owner? Using Facebook for Your Small Business.

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! Why did we create Social Profit Factor? . Do you have social media problems? . Unclear what social networks to focus on?

Get Started with Marketing Your Small Business on Facebook

Lucy Hall

In this blog post I will explain how start up's and small businesses can get started with marketing Your small business on Facebook. Facebook is one of the best social networks to promote your business and make meaningful connections online. There's no denying it Facebook marketing is huge and so are the benefits of Facebook marketing for small businesses. Do not use a personal page for your business.

Boost your small business on social media with #Bizitalk

Lucy Hall

If you run a small, micro business, or you freelance you simply cannot afford to avoid using social media in today's world. Connecting with your target audience has never been easier and more accessible and building your community is just as simple. The easy thing to do is jump on social media and start selling by broadcasting and posting links to products and services - but this strategy nearly never works unless you already have a trusted fan base or community.

How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. The truth is even small businesses can join the Cyber Monday and online holiday sales to drive business results. How to leverage visual marketing and social media to humanize your brand during the holidays. Social Zoom Factor holiday podcasting schedule.

How To Promote Your Business In 2011 | Small Business Mavericks

Small Business Mavericks

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Here are some of the most effective strategies for promoting a business in 2011. Social bookmarking – Bookmark and share all of your content at two or three social bookmarking sites daily. Fifteen minutes at each social network will do wonders for your business.

Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

As brands struggle to rise above the sea of status quo social media updates, videos, podcasts and blog posts, the digital and social web is beyond noisy. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. This is one of the key success factors to content that converts to more attention, trust, traffic, engagement, community members, raving fans, leads and sales!

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5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It’s the humans taking the action that will make or break your business. It’s a human that makes the decision to invest in you and your business. Marketers must use the data and social media insights to connect in a more human way. We should use the data to build more quality relationships and emotionally connect with the humans we want to do business with.

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Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Social Profit Factor Strategy Mastery Course Pack (available for a LIMITED time – our top Strategy Courses in ONE Bundle!). Social Profit Factor Training Academy and Marketing Nutz Can Help! . You need a structured plan to be successful using social media. How to Subscribe to Social Zoom Factor Podcast .

Facebook Marketing Webinar: Change the Way You Think About Marketing Your Business on Facebook

Pam Moore

Tired of spinning your social wheels trying to market your business on Facebook? 6 foundational pillars for success for Facebook marketing for business. If you are serious about leveraging Facebook to grow your business, you don't want to miss this unique training. Want the blueprint for social marketing success right now? Increase sales by generating more leads using social media and content marketing to nurture relationships.

7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy. Producing quality content, whether it’s created or curated, is essential to promoting and growing your business online.

Technology for Small Business

Buzz Marketing for Technology

Report on Business. Small Business. From building business to getting a straight answer, social networking sites offer up a wide-ranging community. Jim Rudnick had run his two small businesses out of his Hamilton, Ont.-area area home for a couple of decades when a small office building became available in the adjoining village of Waterdown, and Mr. Rudnick decided to leave the nest. On business-oriented sites ?

Sales and Marketing Conversion Funnels – The Ultimate Get Started Guide

Pam Moore

Have you heard about marketing and sales conversion funnels but not sure what they are or how exactly to use them to grow your business? Why Businesses Need a Sales and Marketing Conversion Funnels . Social media and digital marketing requires your greatest asset which is time.

Exact Steps to Get Your Digital Marketing Budget Approved and Boss On Board with Your Plan

Pam Moore

Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? You struggle with getting budget approved to implement your digital strategies and social media plan.

Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

Pam Moore

You invest time and money each week creating content, posting social network updates, engaging with your community, updating and enhancing your digital and web properties. Only problem is that your business results are dismal at best. The return on investment in social media is simply not there. The number of fans on your Facebook business page is increasing yet nobody talks to you. You did your research on the social networks.

10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. I have provided numerous resources in the form of blog posts, podcasts and even webinars on this topic (see bottom of this post for links) to help business leaders get their arms around what these changes mean to them.

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Increase LinkedIn Engagement with These 15 Proven Strategies

Pam Moore

With more than 700 million members in more than 300 countries and regions, LinkedIn has become a power house of digital opportunity for brands and social savvy marketers who know how to build relationships and ignite their brand with authenticity. Your network is your net worth.

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? You struggle with getting budget approved to implement your social media plan. Your executives don’t understand social media. You struggle with articulating the goals and objectives of your social media program to key stakeholders. You lack needed support and buy-in for your social media program and plan.

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

It's easy to get side tracked by all the geekdom in social. Time is our most valuable asset in life and business. Social Media is About Humans Connecting to and Growing With Other Humans. Underneath all of the bits, bytes, and likes we can't forget why we like social media in the first place. Social networks connect human beings. Some of the most important metrics for a successful business can not be found in the quantitative insights, likes and views.

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Achieving measurable social media ROI is very similar to teens and sex. It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream. We believe in jumping onto social platforms before they are proven. Social media is not free.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

Did you know that two of the top reasons most businesses fail when it comes to online marketing and social media is lack of planning and impatience. The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. The true power comes in the form of community. The most powerful communities are nurtured and grown over time, not coerced or bribed.